Business Analytics: Theory and Practice
暫譯: 商業分析：理論與實務

Bandyopadhyay, Susmita

Business Analytics: Theory and Practice
  • 出版商: CRC
  • 出版日期: 2025-12-23
  • 售價: $8,690
  • 貴賓價: 9.5 折 $8,256
  • 語言: 英文
  • 頁數: 502
  • 裝訂: Hardcover - also called cloth, retail trade, or trade
  • ISBN: 1032415576
  • ISBN-13: 9781032415574
  • 相關分類: Data-mining、Python、R 語言

    • 海外代購書籍(需單獨結帳)

相關主題

商品描述

Business Analytics is an emerging area which encompasses various technical understanding, essential for both Engineering and Management fields of study. This book presents detailed theoretical study of Business Analytics including analytical methods from various aspects such as descriptive and predictive analytics, statistical distributions, multivariate statistical analysis, time series analysis, simulation concept, optimization theory, neural network concepts, various learning techniques, visualization techniques, and performance metrics.

Features:

  • Illustrates all the existing common analytics are presented in this book in significant details.
  • Covers analytics, statistical concepts, multivariate statistical analysis, time series analysis, optimization, neural network, and decision analysis.
  • Reviews various learning techniques, simulation, visualization techniques, and performance metrics.
  • Puts emphasis on Python and R in context of business analytics.
  • Includes figure-based, graphical descriptions along with numerical examples.

This book is aimed at senior undergraduate students in engineering and management including business analytics, and industrial engineering.

商品描述(中文翻譯)

商業分析是一個新興領域，涵蓋了各種技術理解，對於工程和管理學科的學習都是必不可少的。本書詳細介紹了商業分析的理論研究，包括來自不同方面的分析方法，如描述性和預測性分析、統計分佈、多變量統計分析、時間序列分析、模擬概念、優化理論、神經網絡概念、各種學習技術、視覺化技術和性能指標。

特色：
- 本書詳細說明了所有現有的常見分析方法。
- 涵蓋分析、統計概念、多變量統計分析、時間序列分析、優化、神經網絡和決策分析。
- 回顧各種學習技術、模擬、視覺化技術和性能指標。
- 強調在商業分析中使用 Python 和 R 的重要性。
- 包含基於圖形的描述以及數值範例。

本書的目標讀者為工程和管理學科的高年級本科生，包括商業分析和工業工程。

作者簡介

Susmita Bandyopadhyay, Ph.D. (Engineering), M.Tech. (Industrial Engineering and Management), MBA (Systems Management), MCA, B.Tech.-IT Diploma, currently serves as a faculty member in the Department of Business Administration, The University of Burdwan, West Bengal, India. This is her fifth book. The author has published significant number of research articles in reputed international journals and conference proceedings, and holds almost 24 years of teaching, industrial and research experience.

作者簡介(中文翻譯)

蘇斯米塔·班迪奧帕德哈雅，工學博士 (Ph.D.)，工業工程與管理碩士 (M.Tech.)，系統管理碩士 (MBA)，計算機應用碩士 (MCA)，資訊科技學士 (B.Tech.-IT Diploma)，目前擔任印度西孟加拉邦布爾萬大學商業管理系的教職。這是她的第五本書。作者在知名國際期刊和會議論文集中發表了大量研究文章，並擁有近24年的教學、工業和研究經驗。

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