Biometrics: Challenges, Trends and Opportunities
暫譯: 生物辨識：挑戰、趨勢與機會
Liébana Cabanillas, Francisco, Muñoz Leiva, Francisco, Prados Castillo, Juan F.
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商品描述
The book provides a comprehensive overview of biometrics, including its theoretical foundations and practical applications, and offers valuable insights into its relevance and impact on various sectors of society. It provides readers with a comprehensive view of how biometrics can shape future solutions that are secure, user focused, and technologically advanced. The first part discusses the fundamentals and applications of biometric technology. The second part discusses the challenges and future of biometric technologies.
商品描述(中文翻譯)
本書全面介紹生物辨識（biometrics），涵蓋其理論基礎與實務應用，並深入探討其與社會各領域的關聯及影響。讀者將全面了解生物辨識如何形塑未來更安全、以使用者為核心且技術先進的解決方案。第一部分討論生物辨識技術的基礎與應用；第二部分則探討生物辨識技術所面臨的挑戰與未來發展。
作者簡介
Francisco Liébana-Cabanillas is a Full Professor in the Department of Marketing and Market Research at the University of Granada, Spain. With expertise in mobile and online banking, Internet consumer behavior, and digital marketing. He has been listed among Stanford University's top 2% scientists worldwide for 2021, 2022, 2023, and 2024.
Francisco Muñoz-Leiva is a Full Professor in the Department of Marketing and Market Research at the University of Granada, Spain. With expertise in Internet consumer behavior, mobile and online banking, research methodologies, and more recently, consumer neuroscience. He has been listed as Stanford University's top 2% scientists in the world in 2022, 2023, and 2024.
Juan F. Prados-Castillo is a Permanent Lecturer in the Department of Marketing and Market Research at the University of Granada, Spain. His research and teaching endeavors concentrate on tourism, the digital economy, and emerging technologies, with the objective of enhancing business efficiency and evaluating consumer impact.
Elena Higueras-Castillo is a Permanent Lecturer in the Department of Marketing and Market Research at the University of Granada, Spain. Her area of specialization is digital marketing. Her primary research focuses on the adoption of environmentally friendly technologies and mobile and online banking services.
作者簡介(中文翻譯)
Francisco Liébana-Cabanillas 是西班牙格拉納達大學行銷與市場研究系的教授，專長涵蓋行動與網路銀行、網際網路消費者行為及數位行銷。他在 2021、2022、2023 和 2024 年均入選 Stanford University 全球排名前 2% 的科學家。
Francisco Muñoz-Leiva 是西班牙格拉納達大學行銷與市場研究系的教授，專長涵蓋網際網路消費者行為、行動與網路銀行、研究方法，以及近年來的消費者神經科學。他在 2022、2023 和 2024 年均入選 Stanford University 全球排名前 2% 的科學家。
Juan F. Prados-Castillo 是西班牙格拉納達大學行銷與市場研究系的專任講師。他的研究與教學工作主要聚焦於觀光、數位經濟及新興科技，旨在提升企業效率並評估其對消費者的影響。
Elena Higueras-Castillo 是西班牙格拉納達大學行銷與市場研究系的專任講師。她的專長領域為數位行銷，主要研究採用環境友善科技，以及行動與網路銀行服務。
