Lean Analytics: Use Data to Build a Better Startup Faster

Croll, Alistair, Yoskovitz, Benjamin

  • 出版商: O'Reilly
  • 出版日期: 2024-04-02
  • 售價: $1,560
  • 貴賓價: 9.5$1,482
  • 語言: 英文
  • 頁數: 436
  • 裝訂: Quality Paper - also called trade paper
  • ISBN: 1098168186
  • ISBN-13: 9781098168186
  • 海外代購書籍(需單獨結帳)

商品描述

Whether you're a startup founder trying to disrupt an industry or an entrepreneur trying to provoke change from within, your biggest challenge is creating a product people actually want. Lean Analytics steers you in the right direction.

This book shows you how to validate your initial idea, find the right customers, decide what to build, how to monetize your business, and how to spread the word. Packed with more than thirty case studies and insights from over a hundred business experts, Lean Analytics provides you with hard-won, real-world information no entrepreneur can afford to go without.

  • Understand Lean Startup, analytics fundamentals, and the data-driven mindset
  • Look at six sample business models and how they map to new ventures of all sizes
  • Find the One Metric That Matters to you
  • Learn how to draw a line in the sand, so you'll know it's time to move forward
  • Apply Lean Analytics principles to large enterprises and established products

商品描述(中文翻譯)

無論你是一個嘗試顛覆行業的初創公司創辦人,還是一個企業家試圖從內部引發變革,你最大的挑戰是創造出人們真正想要的產品。《精益分析》將引導你朝著正確的方向前進。

這本書向你展示如何驗證你的初步想法,找到合適的客戶,決定要建造什麼,如何為你的業務賺錢,以及如何傳播消息。《精益分析》充滿了三十多個案例研究和來自一百多位商業專家的見解,為你提供了寶貴的、現實世界的信息,任何企業家都不能忽視。

- 理解精益創業、分析基礎知識和數據驅動的思維方式
- 查看六個樣本商業模型以及它們如何適用於各種規模的新創企業
- 找到對你來說最重要的一個指標
- 學習如何劃定底線,這樣你就會知道是時候前進了
- 將精益分析原則應用於大型企業和已建立的產品