Tourism: Principles, Practices, Philosophies (Hardcover)

Charles R. Goeldner, J. R. Brent Ritchie

  • 出版商: Wiley
  • 出版日期: 2011-09-27
  • 售價: $1,440
  • 貴賓價: 9.5$1,368
  • 語言: 英文
  • 頁數: 512
  • 裝訂: Hardcover
  • ISBN: 1118071778
  • ISBN-13: 9781118071779

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商品描述

The 12th Edition of Tourism: Principles, Practices, Philosophies explores major concepts in tourism, what makes tourism possible, and how tourism can become an important factor in the wealth of any nation. Written in global terms, it provides an overview of the principles, practices, and philosophies that affect the cultural, social, economic, psychological, and marketing aspects of human travel and the tourism industry. Among the topics given expanded coverage in this edition are: B&Bs, time shares, meetings and conventions, sustainable tourism, climate change, social media, and mobile marketing.