Infographics For Dummies (Paperback)

Justin Beegel MBA

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商品描述

Create stunning infographics with this hands-on guide

Infographics For Dummies is a comprehensive guide to creating data visualization with viral appeal. Written by the founder of Infographic World, a New York City based infographic agency, and his top designers, the book focuses on the how-to of data, design, and distribution to create stunning, shareable infographics. Step-by-step instruction allows you to handle data like a pro, while creating eye-catching graphics with programs like Adobe Illustrator and Photoshop. The book walks you through the different types of infographics, explaining why they're so effective, and when they're appropriate.

Ninety percent of the information transmitted to your brain is visual, so it's important to tickle the optic nerves to get people excited about your data. Infographics do just that. Much more exciting than a spreadsheet, infographics can add humor, interest, and flash while imparting real information. Putting your data in graphic form makes it more likely to be shared via Twitter, Facebook, Pinterest, and other social media sites, and the visual interest makes it less likely to be ignored. Infographics For Dummies provides a tried-and-true method for creating infographics that tell a story and get people excited. Topics include:

  • Talking to clients about the data
  • Discovering trends, outliers, and patterns
  • Designing with mood boards and wireframes
  • Launching and promoting your infographic

The book, written by Justin Beegel, MBA, founder of Infographic World, Inc., describes the elements of a successful infographic, and stresses the must-have ingredients that get your data noticed. Humans are visual creatures, telling stories in a visual way. In today's world filled with data and messaging, an infographic is one of the best ways to get your point across. 

商品描述(中文翻譯)

使用這本實用指南創作令人驚豔的資訊圖表

《資訊圖表入門》是一本全面指南,教你如何創作具有病毒式吸引力的資料視覺化圖表。這本書由紐約市資訊圖表代理公司Infographic World的創辦人及其頂尖設計師共同撰寫,重點介紹了如何處理資料、設計圖表以及分發圖表,以創作令人驚豔且易於分享的資訊圖表。透過逐步指導,你可以像專業人士一樣處理資料,同時使用Adobe Illustrator和Photoshop等軟體創作引人注目的圖形。本書將引導你了解不同類型的資訊圖表,解釋為什麼它們如此有效,以及何時適用。

你的大腦接收到的資訊中,有百分之九十是視覺的,因此刺激視覺神經對於讓人們對你的資料感到興奮非常重要。資訊圖表正是能夠做到這一點的工具。資訊圖表比電子表格更加有趣,可以增加幽默感、興趣和視覺效果,同時傳遞真實的資訊。將資料以圖形形式呈現,更有可能通過Twitter、Facebook、Pinterest和其他社交媒體網站分享,而視覺上的吸引力則使它不太可能被忽視。《資訊圖表入門》提供了一種經過驗證的方法,可以創作能夠講述故事並激發人們興趣的資訊圖表。主題包括:

- 與客戶討論資料
- 發現趨勢、異常值和模式
- 使用情緒板和線框圖進行設計
- 推出和宣傳你的資訊圖表

這本書由Infographic World公司創辦人Justin Beegel, MBA撰寫,描述了成功資訊圖表的要素,並強調了讓你的資料引人注目的必備元素。人類是視覺生物,以視覺方式講述故事。在當今充斥著資料和訊息的世界中,資訊圖表是傳達觀點的最佳方式之一。