The Intelligent Enterprise in the Era of Big Data

Venkat Srinivasan

商品描述

“ … the enterprise of today has changed … wherever you sit in this new corporation … Srinivasan gives us a practical and provocative guide for rethinking our business process … calling us all to action around rapid development of our old, hierarchical structures into flexible customer centric competitive force …. A must read for today’s business leader.” Mark Nunnelly, Executive Director, MassIT, Commonwealth of Massachusetts and Managing Director, Bain Capital

“’Efficiency,’ ‘agile,’ and ‘analytics’ used to be the rage. Venkat Srinivasan explains in this provocative book why organizations can no longer afford to stop there. They need to move beyond – to be ‘intelligent.’ It isn’t just theory. He’s done it.” Bharat Anand, Henry R. Byers Professor of Business Administration, Harvard Business School

In the era of big data and automation, the book presents a cutting-edge approach to how enterprises should organize and function. Striking a practical balance between theory and practice, The Intelligent Enterprise in the Era of Big Data presents the enterprise architecture that identifies the power of the emerging technology environment.

Beginning with an introduction to the key challenges that enterprises face, the book systematically outlines modern enterprise architecture through a detailed discussion of the inseparable elements of such architecture: efficiency, flexibility, and intelligence. This architecture enables rapid responses to market needs by sensing important developments in internal and external environments in real time. Illustrating all of these elements in an integrated fashion, The Intelligent Enterprise in the Era of Big Data also features:

• A detailed discussion on issues of time-to-market and flexibility with respect to enterprise application technology

• Novel analyses illustrated through extensive real-world case studies to help readers better understand the applicability of the architecture and concepts

• Various applications of natural language processing to real-world business transactions

• Practical approaches for designing and building intelligent enterprises

The Intelligent Enterprise in the Era of Big Data is an appropriate reference for business executives, information technology professionals, data scientists, and management consultants. The book is also an excellent supplementary textbook for upper-undergraduate and graduate-level courses in business intelligence, data mining, big data, and business process automation.

“a compelling vision of the next generation of organization—the intelligent enterprise—which will leverage not just big data but also unstructured text and artificial intelligence to optimize internal processes in real time … a must-read book for CEOs and CTOs in all industries.” Ravi Ramamurti, D”Amore-McKim Distinguished Professor of International Business and Strategy, and Director, Center for Emerging Markets, Northeastern University

“It is about the brave new world that narrows the gap between technology and business …. The book has practical advice from a thoughtful practitioner. Intelligent automation will be a competitive strength in the future. Will your company be ready?” Victor J. Menezes, Retired Senior Vice Chairman, Citigroup 

Venkat Srinivasan, PhD, is Chairman and Chief Executive Officer of RAGE Frameworks, Inc., which supports the creation of intelligent business process automation solutions and cognitive intelligence solutions for global corporations. He is an entrepreneur and holds several patents in the area of knowledge-based technology architectures. He is the author of two edited volumes and over 30 peer-reviewed publications. He has served as an associate professor in the College of Business Administration at Northeastern University.

商品描述(中文翻譯)

「...今天的企業已經改變了...無論你在這個新公司的哪個位置...Srinivasan 為我們提供了一個實用且引人思考的指南,重新思考我們的業務流程...呼籲我們所有人行動起來,將我們舊有的階層結構迅速發展成具有靈活的以客戶為中心的競爭力...對於今天的商業領袖來說,這是必讀之作。」Mark Nunnelly,MassIT 執行董事,馬薩諸塞州政府和 Bain Capital 董事總經理。

「'效率'、'敏捷'和'分析'曾經風靡一時。Venkat Srinivasan 在這本引人思考的書中解釋了為什麼組織不能再止步於此。他們需要更進一步,變得'智能'。這不僅僅是理論。他已經做到了。」Bharat Anand,哈佛商學院 Henry R. Byers 商業管理教授。

在大數據和自動化的時代,這本書提出了一種尖端的企業組織和運作方法。在理論和實踐之間取得實用的平衡,《大數據時代的智能企業》提出了一種企業架構,確定了新興技術環境的力量。

從介紹企業面臨的關鍵挑戰開始,本書系統地概述了現代企業架構,通過詳細討論這種架構的不可分割的元素:效率、靈活性和智能。這種架構能夠通過實時感知內部和外部環境中的重要發展,迅速回應市場需求。《大數據時代的智能企業》以整合的方式展示了所有這些元素,還包括:

• 對企業應用技術的上市時間和靈活性問題進行詳細討論
• 通過廣泛的實際案例研究來說明新穎的分析方法,幫助讀者更好地理解架構和概念的適用性
• 將自然語言處理應用於實際的商業交易
• 設計和建立智能企業的實用方法

《大數據時代的智能企業》是商業高管、資訊技術專業人員、數據科學家和管理顧問的適當參考資料。本書還是商業智能、數據挖掘、大數據和業務流程自動化等高年級本科和研究生課程的優秀輔助教材。

「一個關於下一代組織-智能企業-的引人注目的願景,將不僅利用大數據,還利用非結構化文本和人工智能實時優化內部流程...對於所有行業的 CEO 和 CTO 來說,這是一本必讀之書。」Ravi Ramamurti,東北大學 D”Amore-McKim 國際商業和戰略杰出教授,新興市場中心主任。

「這是一個縮小技術和商業之間差距的新世界...這本書提供了一位深思熟慮的實踐者的實用建議。智能自動化將成為未來的競爭優勢。你的公司準備好了嗎?」Victor J. Menezes,花旗集團退休高級副董事長。

Venkat Srinivasan 博士是 RAGE Frameworks, Inc. 的董事長兼首席執行官,該公司支持全球企業創建智能業務流程自動化解決方案和認知智能解決方案。他是一位企業家,在知識基礎技術架構領域擁有多項專利。他是兩本編輯過的專著和30多篇同行評審的出版物的作者。他曾擔任東北大學商學院的副教授。