UX For Dummies (Paperback)
Kevin P. Nichols, Donald Chesnut
- 出版商: Hungry Minds
- 出版日期: 2014-04-28
- 定價: $1,050
- 售價: 6.0 折 $630
- 語言: 英文
- 頁數: 332
- 裝訂: Paperback
- ISBN: 1118852788
- ISBN-13: 9781118852781
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相關分類:
使用者經驗 UX
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商品描述
UX For Dummies is a hands-on guide to developing and implementing user experience strategy. Written by globally-recognized UX consultants, this essential resource provides expert insight and guidance on using the tools and techniques that create a great user experience, along with practical advice on implementing a UX strategy that aligns with your organisation's business goals and philosophy. You'll learn how to integrate web design, user research, business planning and data analysis to focus your company's web presence on the needs of your customers, gaining the skills you need to be effective in the field of user experience design.
Whether it's the interface, graphics, industrial design, physical interaction or a user manual, being anything less than on point can negatively affect customer satisfaction and retention. User experience design fully encompasses traditional human-computer interaction design, and extends it to address all aspects of a product or service as perceived by users. UX For Dummies provides comprehensive guidance to professionals looking to understand and apply effective UX strategies.
- Defines UX and offers assistance with determining users and modelling the user experience
- Provides details on creating a content strategy and building information architectures
- Explores visual design and designing for specific channels
- Delves into UX testing and methods for keeping your site relevant
The UX field is growing rapidly as companies realise that meeting your business goals requires a web presence aligned with customer needs. This alignment demands smart strategy and even smarter design. Consultants, designers and practitioners must all be on board if the result is to be cohesive and effective. UX For Dummies provides the information and expert advice you need to get up to speed quickly.
商品描述(中文翻譯)
快速掌握最新的使用者體驗策略和設計的方法
《UX For Dummies》是一本實用指南,教你如何開發和實施使用者體驗策略。這本書由全球知名的使用者體驗顧問撰寫,提供專家見解和指導,介紹使用創造出優秀使用者體驗的工具和技術,並提供實用建議,幫助你制定符合組織業務目標和理念的使用者體驗策略。你將學習如何整合網頁設計、使用者研究、業務規劃和數據分析,將公司的網絡存在重點放在客戶需求上,獲得在使用者體驗設計領域中有效的技能。
無論是界面、圖形、工業設計、實體互動還是使用者手冊,只要稍有不慎,都可能對客戶滿意度和保留率產生負面影響。使用者體驗設計完全包含了傳統的人機交互設計,並將其擴展到用戶所感知的產品或服務的所有方面。《UX For Dummies》提供了全面的指導,幫助專業人士了解並應用有效的使用者體驗策略。
本書包括以下內容:
- 定義使用者體驗,並提供幫助以確定使用者和建立使用者體驗模型的方法
- 提供創建內容策略和構建信息架構的詳細信息
- 探討視覺設計和設計特定通道的方法
- 深入研究使用者體驗測試和保持網站相關性的方法
隨著企業意識到實現業務目標需要與客戶需求相符的網絡存在,使用者體驗領域正在迅速增長。這種對齊需要明智的策略和更聰明的設計。如果要獲得協調和有效的結果,顧問、設計師和從業人員都必須參與其中。《UX For Dummies》提供了您快速掌握這些知識和專家建議所需的資訊。