Social Media Marketing All-in-One For Dummies (For Dummies (Computers))

Marketing your business through social media isn't an option these days—it's absolutely imperative. In this new edition of the bestselling Social Media Marketing All-in-One For Dummies, you'll get comprehensive, expert guidance on how to use the latest social media platforms to promote your business, reach customers, and thrive in the global marketplace.

Social media continues to evolve at breakneck speed, and with the help of this guide, you'll discover how to devise and maintain a successful social media strategy, use the latest tactics for reaching your customers, and utilize data to make adjustments to future campaigns and activities. Plus, you'll find out how to apply the marketing savvy you already have to the social media your prospects are using, helping you to reach—and keep—more customers, make more sales, and boost your bottom line.

• Includes the latest changes to Facebook, Twitter, Pinterest, LinkedIn, YouTube, and more
• Offers tips for engaging your community and measuring your efforts
• Explains how to blend social media with your other online and offline marketing efforts
• Shows you how to leverage data to learn more about your community

Don't get left behind! Let this book help you get the most from every minute and dollar you spend on marketing.

暢銷的社交媒體行銷書籍

透過社交媒體行銷您的業務，現在已經不是選擇，而是絕對必要。在這本暢銷書的新版《Social Media Marketing All-in-One For Dummies》中，您將獲得全面且專業的指導，教您如何利用最新的社交媒體平台來推廣業務、接觸客戶並在全球市場中蓬勃發展。

社交媒體仍然以驚人的速度演變，借助本指南的幫助，您將了解如何制定並維護成功的社交媒體策略，使用最新的策略來接觸客戶，並利用數據來調整未來的活動和行銷活動。此外，您還將了解如何將您已經具備的行銷智慧應用於您的潛在客戶正在使用的社交媒體上，幫助您接觸更多客戶、實現更多銷售並提升您的營收。

本書內容包括Facebook、Twitter、Pinterest、LinkedIn、YouTube等社交媒體平台的最新變化，提供參與社群和衡量努力的技巧，解釋如何將社交媒體與您的其他線上和線下行銷努力相結合，並展示如何利用數據更多地了解您的社群。

不要被落下！讓這本書幫助您充分利用您在行銷上所花費的每一分鐘和每一筆金錢。