Business Driven Information Systems, 8/e (Paperback)

Paige Baltzan

商品描述

The 8th edition of Business Driven Information Systems promotes the belief that technology should support the needs and goals of a business. This perspective is reinforced throughout the pedagogy that presents business initiatives first and how technology supports those initiatives second. Business Driven Information Systems is designed to give students the ability to understand how information technology can be a point of strength for an organization.

Recognizing the dynamic nature of information technology, the new 8th edition provides coverage of both current and emerging technologies, in an easy-to-understand format. The clear and concise explanations are brought to life through the numerous case studies, exercises, projects, and questions that support key concepts. The business-driven approach brings the difficult and often intangible MIS concepts to the student’s level and applies them using a hands-on approach to reinforce the concepts.

McGraw-Hill Connect, an award-winning digital teaching and learning solution, is available for purchase alongside this product. This digital solution empowers students to achieve better outcomes and enables instructors to improve course management efficiency. To complement this edition, the Canadian Companion Connect offers eight Canadian Case Studies and two additional Canadianized modules: (1) Data Analytics and (2) Regulatory Issues. Each module offers accompanying teaching notes and assignable questions in Connect.

商品描述(中文翻譯)

《商業驅動的資訊系統》第8版強調科技應該支持企業的需求和目標。這一觀點貫穿於教學法中,首先介紹商業計劃,然後講解科技如何支持這些計劃。《商業驅動的資訊系統》旨在讓學生理解資訊技術如何成為組織的優勢所在。

考慮到資訊技術的動態性,新的第8版以易於理解的形式涵蓋了當前和新興技術。清晰簡潔的解釋通過大量的案例研究、練習、項目和問題來生動呈現,以支持關鍵概念。這種以商業為驅動的方法將困難且常常抽象的管理資訊系統概念帶到學生的水平,並通過實踐強化這些概念。

麥格羅希爾連接(McGraw-Hill Connect)是一個屢獲殊榮的數字教學和學習解決方案,可與本產品一同購買。這個數字解決方案使學生能夠取得更好的成果,並使教師能夠提高課程管理效率。為了配合這一版,加拿大同伴連接(Canadian Companion Connect)提供了八個加拿大案例研究和兩個額外的加拿大模塊:(1)數據分析和(2)監管問題。每個模塊都提供相應的教學筆記和可分配的問題。

作者簡介

作者:Paige Baltzan
現職:University of Colorado

作者簡介(中文翻譯)

作者:Paige Baltzan
現職:科羅拉多大學

目錄大綱

MODULE I: BUSINESS DRIVEN MIS
Ch 1 Management Information Systems: Business Driven MIS
Ch 2 Decisions and Processes: Value Driven Business
Ch 3 Ebusiness: Electronic Business Value
Ch 4 Ethics and Information Security: MIS Business Concerns

MODULE II: TECHNICAL FOUNDATIONS OF MIS
Ch 5 Infrastructures: Sustainable Technologies
Ch 6 Data: Business Intelligence
Ch 7 Networks: Mobile Business

MODULE III: ENTERPRISE MIS
Ch 8 Enterprise Applications: Business Communications
Ch 9 Systems Development and Project Management: Corporate Responsibility

目錄大綱(中文翻譯)

第一部分:商業驅動的管理資訊系統
第1章:管理資訊系統:商業驅動的MIS
第2章:決策與流程:價值驅動的商業
第3章:電子商務:電子商務價值
第4章:倫理與資訊安全:MIS的商業關注

第二部分:MIS的技術基礎
第5章:基礎設施:可持續技術
第6章:數據:商業智能
第7章:網絡:移動商務

第三部分:企業MIS
第8章:企業應用:商業通信
第9章:系統開發與專案管理:企業責任