Change Their Mind: Six Steps to Persuade Anyone, Anytime

Horton, Simon

  • 出版商: Pearson FT Press
  • 出版日期: 2022-09-19
  • 售價: $1,110
  • 貴賓價: 9.5$1,055
  • 語言: 英文
  • 裝訂: Quality Paper - also called trade paper
  • ISBN: 1292406798
  • ISBN-13: 9781292406794
  • 海外代購書籍(需單獨結帳)

商品描述

Every day, at home and at work, we have to influence and persuade people. But it's not always easy.


Change their Mind outlines the 6 steps you can follow to persuade anyone anytime. By understanding the person you're trying to persuade more deeply, you can build better relationships and get better outcomes. Based on insights from psychology, neuroscience and business research, this practical book will show you exactly what to do and how to do it well.


商品描述(中文翻譯)

每天在家和工作中,我們都需要影響和說服他人。但這並不總是容易的。

《改變他們的想法》概述了你可以遵循的6個步驟,以在任何時候說服任何人。通過更深入地了解你試圖說服的人,你可以建立更好的關係並獲得更好的結果。基於心理學、神經科學和商業研究的見解,這本實用的書將向你展示該怎麼做以及如何做得好。