An Introduction to Management Science: Quantitative Approach, 15/e (Hardcover)

David R. Anderson, Dennis J. Sweeney, Thomas A. Williams, Jeffrey D. Camm, James J. Cochran

  • 出版商: Cengage Learning
  • 出版日期: 2018-01-01
  • 售價: $1,360
  • 貴賓價: 9.7$1,319
  • 語言: 英文
  • 頁數: 912
  • 裝訂: Hardcover
  • ISBN: 133740652X
  • ISBN-13: 9781337406529

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商品描述

Equip students with a conceptual understanding of the role that management science plays in the decision-making process while integrating the latest developments in Microsoft Office Excel 2016. The market leader for more than two decades, Anderson/Sweeney/Williams/Camm/Cochran/Fry/Ohlmann's AN INTRODUCTION TO MANAGEMENT SCIENCE: QUANTITATIVE APPROACHES TO DECISION MAKING, 15E provides unwavering accuracy with emphasis on applications and timely examples. A hallmark problem-scenario approach introduces each quantitative technique within an applications setting. Students apply the management science model to generate solutions and recommendations for management. All data sets, applications, and screen visuals reflect Excel 2016. A comprehensive support package offers timesaving support from the text authors as well as online chapters, an appendix, LINGO software and Excel add-ins.