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商品描述
Learn to research, plan, design, and test the UX of AI-powered products
Unlock the future of design with UX for AI--your indispensable guide to not only surviving but thriving in a world powered by artificial intelligence. Whether you're a seasoned UX designer or a budding design student, this book offers a lifeline for navigating the new normal, ensuring you stay relevant, valuable, and indispensable to your organization.
In UX for AI: A Framework for Designing AI-Driven Products, Greg Nudelman--a seasoned UX designer and AI strategist--delivers a battle-tested framework that helps you keep your edge, thrive in your design job, and seize the opportunities AI brings to the table. Drawing on insights from 35 real-world AI projects and acknowledging the hard truth that 85% of AI initiatives fail, this book equips you with the practical skills you need to reverse those odds.
You'll gain powerful tools to research, plan, design, and test user experiences that seamlessly integrate human-AI interactions. From practical design techniques to proven user research methods, this is the essential guide for anyone determined to create AI products that not only succeed but set new standards of value and impact.
Inside the book:
- Hands-on exercises: Build your confidence and skills with practice UX design tasks like Digital Twin and Value Matrix, which you can immediately apply to your own AI projects.
- Common AI patterns and best practices: Explore design strategies for LLMs (Large Language Models), search engines, copilots, and more.
- Proven user research strategies: Learn how to uncover user needs and behaviors in this brave new world of AI-powered design.
- Real-world case studies: See how simple, practical UX approaches have prevented multimillion-dollar failures and unlocked unprecedented value.
Perfect for any UX designer working with AI-enabled and AI-driven products, UX for AI is also a must-read resource for designers-in-training and design students with an interest in artificial intelligence and contemporary design.
商品描述(中文翻譯)
學習研究、規劃、設計和測試 AI 驅動產品的使用者體驗 (UX)
解鎖設計的未來，透過 UX for AI——這是您在人工智慧驅動的世界中不僅能生存而且能蓬勃發展的不可或缺的指南。無論您是經驗豐富的 UX 設計師還是剛起步的設計學生，本書都為您提供了一條導航新常態的生命線，確保您在組織中保持相關性、價值和不可或缺性。
在 UX for AI: A Framework for Designing AI-Driven Products 中，資深 UX 設計師和 AI 策略家 Greg Nudelman 提供了一個經過實戰考驗的框架，幫助您保持競爭優勢，在設計工作中蓬勃發展，並抓住 AI 帶來的機會。本書借鑒了 35 個真實世界的 AI 項目的見解，並承認 85% 的 AI 項目失敗的殘酷事實，為您提供了逆轉這些機率所需的實用技能。
您將獲得強大的工具來研究、規劃、設計和測試無縫整合人類與 AI 互動的使用者體驗。從實用的設計技術到經過驗證的使用者研究方法，這是任何決心創造不僅成功而且設立新價值和影響標準的 AI 產品的人的必備指南。
書中內容：
- 實作練習：透過數位雙胞胎和價值矩陣等實踐 UX 設計任務來建立您的信心和技能，您可以立即將其應用於自己的 AI 項目。
- 常見的 AI 模式和最佳實踐：探索 LLMs（大型語言模型）、搜尋引擎、助手等的設計策略。
- 經過驗證的使用者研究策略：學習如何在這個勇敢的新 AI 驅動設計世界中揭示使用者需求和行為。
- 真實案例研究：了解簡單、實用的 UX 方法如何防止數百萬美元的失敗並釋放前所未有的價值。
對於任何從事 AI 啟用和 AI 驅動產品的 UX 設計師來說，UX for AI 也是對於有興趣於人工智慧和當代設計的設計訓練生和設計學生的必讀資源。
作者簡介
GREG NUDELMAN is a UX Designer, strategist, speaker, and author with more than 20 years' experience helping Fortune 100 clients -- including Cisco, IBM, and Intuit -- create loyal customers and generate hundreds of millions of dollars in additional valuation. He has worked on 35 AI projects and is currently a Distinguished Designer at Sumo Logic.
作者簡介(中文翻譯)
格雷格·紐德曼是一位用戶體驗設計師、策略家、演講者和作者，擁有超過20年的經驗，幫助《財富》100強客戶，包括思科（Cisco）、IBM和Intuit，創造忠實客戶並產生數億美元的額外估值。他參與了35個人工智慧（AI）項目，目前是Sumo Logic的傑出設計師。
