Exploring Motion Graphics (Paperback)

This book shows how to apply the design elements of color, typography, movement, and sound to a full range of digital media—from film and television to the Web, DVDs, and newly emerging technologies.

 

Features

• Interviews with professionals in the field support exploring the all-important concept of "style," so that readers can discover and develop their own unique approach to designing.
• Thought-provoking, illustrative examples inspire readers to extend their vision of motion graphics to such state-of-the-art media as digital kiosks, interactive menus of handheld devices, and more.
• Case studies highlighting successfully applied design and production techniques underscore best practice.
• Includes an accompanying DVD provides an interactive breakdown of design components and projects while featuring real-time visuals that explain and demonstrate the design and technical issues addressed in the book.

本書展示了如何將色彩、字體、動態和聲音等設計元素應用於各種數字媒體，包括電影、電視、網頁、DVD和新興技術。

 

特點

• 與該領域的專業人士的訪談支持探索“風格”這一非常重要的概念，讓讀者可以發現並發展自己獨特的設計方法。
  


• 引人深思的實例激發讀者將視覺效果延伸到最先進的媒體，如數字亭、手持設備的互動菜單等。
  


• 案例研究突出了成功應用的設計和製作技巧，強調最佳實踐。
  


• 附帶的DVD提供了設計元素和項目的互動分解，同時展示了解釋和演示書中所涉及的設計和技術問題的實時視覺效果。