The Causal Mindset Handbook: A practical guide to the science of cause and effect for evidence-based decision making
暫譯: 因果思維手冊:基於證據的決策科學實用指南
Gallea, Quentin, Lakhani, Pr Karim R.
- 出版商: Packt Publishing
- 出版日期: 2026-03-06
- 售價: $1,540
- 貴賓價: 9.5 折 $1,463
- 語言: 英文
- 頁數: 212
- 裝訂: Quality Paper - also called trade paper
- ISBN: 1806117851
- ISBN-13: 9781806117857
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相關分類:
管理與領導 Management-leadership
海外代購書籍(需單獨結帳)
商品描述
Make smarter decisions by mastering causal reasoning and causal inference. Learn how to separate correlation from causation, evaluate impact, and apply evidence-based thinking-no complex math required.
Key Features:
- Learn how to separate causation from correlation in real decisions
- Apply causal inference methods without complex statistics
- Practice causal thinking with real cases and an interactive app
Book Description:
In a world dominated by data and correlations, making good decisions requires understanding what truly causes what. The Causal Mindset Handbook is a clear, non-technical guide to causal reasoning and causal inference, designed to help readers think more clearly about cause and effect.
Rather than focusing on complex statistics, the book introduces intuitive concepts and visual tools, such as causal graphs and counterfactual thinking, to evaluate claims, measure impact, and avoid common reasoning traps. Readers learn how causal inference differs from predictive models, and why correlation alone is not enough for sound decision-making.
Drawing on real-world case studies from business, policy, and everyday life, the book shows how causal thinking works when perfect experiments are not possible. Designed for managers, analysts, policymakers, and curious professionals, it combines hands-on exercises with access to an interactive companion app, enabling readers to practice evidence-based decision-making with confidence.
Foreword by Pr. Karim R. Lakhani, Harvard Business School, Digital Data Design Institute at Harvard, Laboratory for Innovation Science at Harvard.
What You Will Learn:
- Understand causality and why correlation can mislead decisions
- Distinguish predictive models from causal inference
- Use causal graphs to reason about cause and effect
- Evaluate impact with experiments and quasi-experiments
- Spot flawed causal claims in business and everyday life
- Apply causal thinking confidently to real decisions
Who this book is for:
This book is ideal for decision-makers, managers, analysts, marketers, policymakers, and curious professionals who want to improve how they evaluate evidence and make decisions. No prior background in statistics, economics, or programming is required. It is suited for readers who work with data, experiments, or performance metrics and want to better understand cause and effect without diving into technical or mathematical detail.
Table of Contents
- Understanding Causality and Its Importance
- Causation versus Prediction
- Why Is It So Hard To Prove Causality?
- Beyond Correlation: The Main Culprits
- The Causal Mindset Framework
- Randomized Experiment
- Quasi-Experimental Methods
- Correct Answer, Wrong Question: The Importance of Choosing the Right Metrics
- Embracing Uncertainty
商品描述(中文翻譯)
透過掌握因果推理和因果推斷來做出更明智的決策。學習如何區分相關性與因果性、評估影響,並應用基於證據的思考—不需要複雜的數學。
主要特點:
- 學習如何在實際決策中區分因果性與相關性
- 在不需要複雜統計的情況下應用因果推斷方法
- 通過真實案例和互動應用程式練習因果思維
書籍描述:
在一個由數據和相關性主導的世界中,做出良好的決策需要理解真正的因果關係。《因果思維手冊》是一本清晰、非技術性的因果推理和因果推斷指南,旨在幫助讀者更清晰地思考因果關係。
本書不專注於複雜的統計,而是介紹直觀的概念和視覺工具,如因果圖和反事實思維,以評估主張、衡量影響並避免常見的推理陷阱。讀者將學習因果推斷與預測模型的區別,以及為什麼僅僅依賴相關性不足以做出合理的決策。
本書以商業、政策和日常生活中的真實案例為基礎,展示了在無法進行完美實驗時,因果思維如何運作。該書專為經理、分析師、政策制定者和好奇的專業人士設計,結合實踐練習和互動伴隨應用程式,讓讀者能夠自信地進行基於證據的決策。
前言由哈佛商學院的Karim R. Lakhani教授撰寫,哈佛數位數據設計研究所及哈佛創新科學實驗室。
您將學到的內容:
- 理解因果性及為什麼相關性可能誤導決策
- 區分預測模型與因果推斷
- 使用因果圖推理因果關係
- 通過實驗和準實驗評估影響
- 在商業和日常生活中識別錯誤的因果主張
- 自信地將因果思維應用於實際決策
本書適合誰:
本書非常適合決策者、經理、分析師、市場營銷人員、政策制定者和希望改善評估證據和做出決策能力的好奇專業人士。無需具備統計學、經濟學或程式設計的背景。適合那些處理數據、實驗或績效指標的讀者,並希望在不深入技術或數學細節的情況下更好地理解因果關係。
目錄
- 理解因果性及其重要性
- 因果性與預測
- 為什麼證明因果性如此困難?
- 超越相關性:主要罪魁禍首
- 因果思維框架
- 隨機實驗
- 準實驗方法
- 正確的答案,錯誤的問題:選擇正確指標的重要性
- 擁抱不確定性