How to Use Images (Paperback)
Lester Meacham, Lindsey Marshall
- 出版商: Laurence King
- 出版日期: 2010-06-09
- 售價: $1,310
- 貴賓價: 9.5 折 $1,245
- 語言: 英文
- 頁數: 192
- 裝訂: Paperback
- ISBN: 1856696588
- ISBN-13: 9781856696586
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商品描述
Fundamental to the study of graphic design is the creative use of images in a design context. This book teaches you how to select and use images for a range of applications, including: magazines and newspapers, posters, booklets, books, leaflets, stationary, book and CD covers, advertising and promotional material, packaging, point of purchase, web pages, and digital advertisements. It explores methodologies for choosing, placing, combining, manipulating, and montagingimagery and the relationship of image to text, with chapters on:
Selection
Structure and layout
Composition
Communication
Color
Image potential
Production
Using fully illustrated case studies from leading graphic designers and practical exercises, the book provides professional insights and tips into ways of using pictures to maximum effect.
Selection
Structure and layout
Composition
Communication
Color
Image potential
Production
Using fully illustrated case studies from leading graphic designers and practical exercises, the book provides professional insights and tips into ways of using pictures to maximum effect.
商品描述(中文翻譯)
圖像設計的研究中，創造性地運用圖像在設計背景中是非常重要的。這本書教導你如何選擇和使用圖像在各種應用中，包括：雜誌和報紙、海報、小冊子、書籍、傳單、文具、書籍和CD封面、廣告和宣傳材料、包裝、陳列點、網頁和數位廣告。它探討了選擇、佈局、組合、操作和拼貼圖像的方法，以及圖像與文字的關係，包括以下章節：
選擇
結構和佈局
組成
溝通
顏色
圖像潛力
製作
通過領先的圖像設計師的實例和實踐練習，本書提供了專業的見解和技巧，以最大限度地發揮圖像的效果。
