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出版商:
Springer
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出版日期:
2026-04-14
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售價:
$2,640
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貴賓價:
9.5 折
$2,508
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語言:
英文
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頁數:
58
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裝訂:
Quality Paper - also called trade paper
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ISBN:
3032173310
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ISBN-13:
9783032173317
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相關分類:
管理與領導 Management-leadership
商品描述
The book serves as both a practical guide for managers looking to implement Open Innovation strategies and an authoritative reference for scholars conducting research in the field. Drawing on nearly two decades of combined academic and practitioner experience in entrepreneurship and open innovation, the authors offer a comprehensive, 360-degree perspective on the topic. Specifically, the book offers a fresh, up-to-date, and practice-driven perspective on how large corporations are implementing open innovation today, with a particular focus on startup collaboration and the most recent, real-world best practices. Leveraging privileged access to Mind the Bridge's extensive activities - including proprietary research data, C-level executive interviews, and global events - this book offers strategies based on an analysis of various companies across sectors, and geographies that have started, scaled, evolved, reshaped, or even abandoned their open innovation journeys. The book helps corporate and startup executives/founders design, refine, and adapt their own open innovation strategies; identify the models that best fit their needs; understand the organizational and cultural conditions required; and, ultimately, track and measure results in a meaningful way.
商品描述(中文翻譯)
本書同時作為尋求實施開放創新策略的管理者的實用指南，以及進行該領域研究的學者的權威參考資料。作者基於近二十年的學術與實務經驗，提供了對該主題的全面、360度的觀點。具體而言，本書提供了一個新穎、最新且以實踐為驅動的視角，探討大型企業如何在當今實施開放創新，特別關注初創企業的合作以及最新的實際最佳實踐。
本書利用對Mind the Bridge廣泛活動的特權訪問，包括專有研究數據、高層管理人員訪談和全球活動，提供基於對各行各業和地區公司分析的策略，這些公司已經開始、擴展、演變、重塑，甚至放棄了他們的開放創新之旅。本書幫助企業和初創企業的高管/創始人設計、完善和調整他們自己的開放創新策略；識別最符合其需求的模型；理解所需的組織和文化條件；並最終以有意義的方式追蹤和衡量結果。
作者簡介
Alberto Onetti is Professor of Entrepreneurship at the University of Insubria (Italy) and Adjunct Professor at IE Business School (Madrid, Spain). A serial entrepreneur, he has chaired Mind the Bridge, an open innovation platform, since 2009, helping corporates and startups connect across global ecosystems. He was appointed by the European Commission to lead Startup Europe Partnership, the EU's first open innovation platform. Recognized as a leading voice on open innovation and scaleups, he has authored influential reports cited internationally and is a frequent keynote speaker at major global events. He is also a guest columnist for several publications and maintains a strong presence on LinkedIn and other media. Alessia Pisoni is Associate Professor of Innovation Management at the Department of Economics of the University of Insubria (Italy). She is visiting scholar (research and teaching) in several universities and research institutions around Europe and overseas. Since 2010, she has also been collaborating with Mind the Bridge research activities focused on open innovation (corporate-startup collaboration) and tech startup and scaleup ecosystems. Her research interests include entrepreneurship, international business and innovation management with particular focus on high-tech startups. Her work has been published in leading academic journals and edited volumes.
作者簡介(中文翻譯)
阿爾貝托·奧內提是義大利因蘇布里亞大學的創業學教授，並擔任西班牙馬德里IE商學院的兼任教授。作為一位連續創業者，自2009年以來，他一直擔任Mind the Bridge的主席，這是一個開放創新平台，幫助企業和初創公司在全球生態系統中建立聯繫。他被歐洲委員會任命為Startup Europe Partnership的負責人，這是歐盟首個開放創新平台。 他被認可為開放創新和擴張企業的領軍人物，撰寫了多份國際引用的影響力報告，並經常在全球重大活動中擔任主題演講者。他也是多家出版物的客座專欄作家，並在LinkedIn及其他媒體上保持強大的存在感。 阿萊西亞·皮索尼是義大利因蘇布里亞大學經濟系的創新管理副教授。她在歐洲及海外的多所大學和研究機構擔任訪問學者（研究和教學）。自2010年以來，她還與Mind the Bridge的研究活動合作，專注於開放創新（企業與初創公司合作）以及科技初創和擴張生態系統。她的研究興趣包括創業、國際商務和創新管理，特別關注高科技初創公司。她的研究成果已發表在多本領先的學術期刊和編輯卷中。
