Management of SMEs and Startups: Challenges, Opportunities, and Impact
暫譯: 中小企業與創業公司的管理：挑戰、機會與影響
Moritz, Alexandra, Treude, Sibylle, Block, Joern
- 出版商: Springer
- 出版日期: 2026-07-11
- 售價: $8,370
- 貴賓價: 9.5 折 $7,951
- 語言: 英文
- 頁數: 406
- 裝訂: Hardcover - also called cloth, retail trade, or trade
- ISBN: 3032175372
- ISBN-13: 9783032175373
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相關分類:
管理與領導 Management-leadership
海外代購書籍(需單獨結帳)
相關主題
商品描述
Small and medium-sized enterprises (SMEs) and startups face distinct managerial challenges due to their size, resource constraints, and dynamic environments. This edited volume explores how globalization, digitization, sustainability regulations, and geopolitical crises intensify these challenges. Drawing on interdisciplinary research from management, economics, social sciences, and information systems, the book presents innovative strategies and real-world examples that help SMEs and startups not only navigate adversity but also transform challenges into entrepreneurial opportunities. It offers insights into how these firms adapt to shortened innovation cycles, demographic shifts, and competitive pressures, providing a valuable resource for academics, practitioners, and policymakers seeking to understand and support entrepreneurial resilience and growth.
商品描述(中文翻譯)
中小型企業（SMEs）和新創公司因其規模、資源限制及動態環境而面臨獨特的管理挑戰。本書探討全球化、數位化、可持續性法規及地緣政治危機如何加劇這些挑戰。該書基於管理學、經濟學、社會科學及資訊系統的跨學科研究，提出創新的策略和實際案例，幫助中小型企業和新創公司不僅能夠應對逆境，還能將挑戰轉化為創業機會。它提供了這些企業如何適應縮短的創新週期、人口結構變化及競爭壓力的見解，成為學術界、實務界及政策制定者理解和支持創業韌性與成長的重要資源。
作者簡介
Alexandra Moritz is Professor of Entrepreneurship at the Faculty of Business and Management, Hochschule Koblenz - University of Applied Sciences, Germany (since 2022). Former Postdoctoral Researcher and Director of the Research Center for Small and Mid-Sized Firms at Trier University, Germany. Holds a doctorate (Dr. rer. pol.) in Entrepreneurship and has over 10 years of experience in the international banking industry.
Sibylle Treude is Professor at the Faculty of Business and Management, Hochschule Koblenz - University of Applied Sciences, Germany (since 2013). Previously Privatdozentin (Associate Professor) at the University of Siegen, Germany (2008-2013), with a Habilitation and Venia Legendi in Economic and Social History. Holds a doctorate (Dr. rer. pol.) and a Diplom in Business Administration.
Joern Block is Professor of Entrepreneurship, Innovation, and Sustainability at Trier University, Germany (since 2012). Completed postdoctoral research at Technische Universität München, Germany, and Erasmus University Rotterdam, The Netherlands. Holds a doctorate (Dr. rer. pol.) and a Diplom in Business Administration from Humboldt University of Berlin.
Arndt Werner is Professor of Management of SMEs and Entrepreneurship at the University of Siegen, Germany (since 2015). Completed his Habilitation and Venia Legendi at the University of Siegen in 2012. Previously served as Project Coordinator and Management Board Member at the Institute for SME Research (IfM Bonn), Germany. Holds a doctorate (Dr. rer. pol.) and a Diplom in Business Administration from the University of Cologne.
作者簡介(中文翻譯)
亞歷山德拉·莫里茨是德國科布倫茲應用科技大學商業與管理學院的創業學教授（自2022年起）。曾任德國特里爾大學小型和中型企業研究中心的博士後研究員及主任。擁有創業學博士學位（Dr. rer. pol.），並在國際銀行業擁有超過10年的經驗。
西比爾·特魯德是德國科布倫茲應用科技大學商業與管理學院的教授（自2013年起）。曾任德國西根大學的私立講師（副教授）（2008-2013），擁有經濟與社會歷史的Habilitation和Venia Legendi。擁有商業管理博士學位（Dr. rer. pol.）及商業管理文憑。
喬恩·布洛克是德國特里爾大學的創業、創新與可持續性教授（自2012年起）。在德國慕尼黑工業大學和荷蘭鹿特丹伊拉斯謨斯大學完成博士後研究。擁有德國柏林洪堡大學的商業管理博士學位（Dr. rer. pol.）及商業管理文憑。
阿恩特·維爾納是德國西根大學中小企業管理與創業學教授（自2015年起）。於2012年在西根大學完成Habilitation和Venia Legendi。曾擔任德國中小企業研究所（IfM Bonn）的項目協調員及管理委員會成員。擁有科隆大學的商業管理博士學位（Dr. rer. pol.）及商業管理文憑。
