Information as a Determinant of Decision-Making: Perspectives on Consumption, Usage, Privacy, and Pro-Environmental Behavior
暫譯: 資訊作為決策的決定因素:消費、使用、隱私與環保行為的觀點
Schmitz, Julian
- 出版商: Springer Gabler
- 出版日期: 2026-07-28
- 售價: $4,650
- 貴賓價: 9.5 折 $4,417
- 語言: 英文
- 頁數: 280
- 裝訂: Quality Paper - also called trade paper
- ISBN: 3658526920
- ISBN-13: 9783658526924
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相關分類:
管理與領導 Management-leadership
海外代購書籍(需單獨結帳)
相關主題
商品描述
The book examines the role of information in decision-making and investigates how information influences cognitive processing across different contexts. Building on the Information Processing Model and Cognitive Load Theory, it considers both barriers and enablers of information processing. The seven essays in this publication address decisions in the contexts of consumption, usage, privacy, and pro-environmental behavior. By combining qualitative and quantitative research, the book provides a differentiated understanding of how information is perceived, processed, and reflected in decision outcomes.
商品描述(中文翻譯)
本書探討資訊在決策中的角色,並研究資訊如何在不同情境中影響認知處理。基於資訊處理模型和認知負荷理論,本書考慮了資訊處理的障礙與促進因素。本出版物中的七篇論文針對消費、使用、隱私和環保行為等情境中的決策進行討論。透過結合定性與定量研究,本書提供了對資訊如何被感知、處理及反映在決策結果中的差異化理解。
作者簡介
Julian Schmitz works as a research assistant at the Chair of Marketing and Retailing at the University of Siegen. His research focuses on the impact of information on decision-making processes at the intersection of retail, consumption, and sustainability, particularly in digital decision-making environments.
作者簡介(中文翻譯)
朱利安·施密茲(Julian Schmitz)在西根大學(University of Siegen)的行銷與零售學系擔任研究助理。他的研究專注於資訊對於零售、消費與可持續性交集中的決策過程的影響,特別是在數位決策環境中。