The worldwide e-business bestseller...updated for the next phase of the
From strategy to tactics, technology to operations, The E-business
(R)evolution is the world's #1 e-Business briefing for every executive,
entrepreneur, and planner. Now, Daniel Amor has thoroughly updated this global
best-seller, reflecting the seismic changes in the e-Business marketplace and
showing how to profit from the lessons of the dot-com crash. Amor offers fresh
insights into every facet of doing business on the Web—B2B, B2C, and beyond.
Through real-world examples and business cases, you'll learn how to:
- Strengthen the business foundations underlying your e-Business initiative
- Tie technology to your enterprise goals
- Architect tomorrow's robust, scalable e-Business infrastructures
- Integrate Web-based applications, client software, middleware, and
- Leverage new CRM/eCRM, content management, and knowledge management
- Anticipate and plan for the impact of pervasive computing, open source,
and other key trends
Daniel Amor's The E-business (R)evolution, Second Edition: it's your
complete, up-to-the-minute blueprint for delivering on the promise of
e-Business—and the profit.
Table of Contents
By Paolo Glisenti.
I. THE FOUNDATION.
1. Introduction to Internet Business.
Being Online. Defining E-Business. Reasons for
Going Online. Differentiating between E-Business Categories. Using the New
Paradigm of E-Business.
2. Preparing the Online Business.
Competitor Analysis on the Internet. The Fourth
Channel. Paradigms in the New Economy. Return on Investment. Driving Business
Process Reengineering. Designing, Developing, and Deploying the System.
3. Selecting the Technology.
Internet Networking. Exploring the IT
Infrastructure. Deciding on the Enterprise Middleware. Choosing the Right
Enterprise Applications. Building the E-Business Applications. Speeding up the
4. Avoiding Legal Issues.
Global Contracts. The Web Site. Encryption
Algorithms. Developing a Dark Site.
5. Marketing Strategies on the Web.
Internet Marketing Technologies. Web Design.
Attracting Visitors to Your Site. Virtual Societies. Localization. Promoting
Your E-Business. Banner Ad Campaigning. Online Measurement. One-to-One
Marketing. Direct Marketing. Choosing the Right ISP.
II. E-BUSINESS APPLICATIONS.
6. Search Engines and Portals.
Searching the Internet. The Future of Searching.
Intelligent Network Agents. Portal Sites.
7. Shopping and ORM Solutions.
Online Shopping. Shopping Solutions.
Implications of the New Economy. Electronic Software Distribution. Configurator
Tools. Auctioning on the Internet. Operational Resources Management. Joining the
Shopping and ORM Solutions.
8. Supporting E-Business Components.
Content Management Systems. Customer
Relationship Management. Knowledge Management Systems.
9. Interactive Communication Experiences.
The Basics. Moderating Online Meetings. Internet
Chat Solutions. Peer-to-Peer Technologies. Internet-Based Trainings.
III. INTERNET TECHNOLOGIES.
10. Comparing Web Technologies.
Finding the Right Browser. The Hypertext Markup
Language. The Dynamic Web. Dynamic Server Concepts. Web Application Servers. The
11. Security on the Internet.
Creating a Security Strategy. Cryptographic
Tools. Applications of Cryptology. Privacy on the Internet. Fighting Virus and
Hoax Virus Warnings. Conflicts in the Information Age. Client-based Security.
12. Dealing with Java.
Introducing Java. Java Foundation Classes. Jini.
JavaBeans. InfoBus. Resolving Possible Java Issues. Avoiding the Java Wars. The
Future of Java Computing.
13. Imaging on the Internet.
Image Business. Image Concepts. The FlashPix
Format. QuickTime VR. VRML. Comparing Imaging Technologies. The Future of
14. Paying Via the NET.
The Payment Business. Fraud on the Internet.
Example Business Cases. Postpaid Payment Systems. Instant-paid Payment Systems.
Prepaid Payment Systems. Comparing Payment Technologies. The Future of Payment.
IV. THE PRESENT FUTURE.
15. The Open Source Community.
Information Wants to Be Free. Free Software
Projects. Open Source Projects. Moving Your Company from Products to Services.
Introduction to Open Hardware. Outlook into the Future.
16. Pervasive Computing.
Internet Services. Programming Models.
Device-to-device Communication. Information Exchange. Service Broadcasting. The
Vision. Comparison of Pervasive Computing Technologies. The Future of Pervasive
17. Beyond Pervasive Computing.
Technical Outlook on the Future. Looking into
the Future of Business. The Societal Impact.
A: Glossary of E-Business Terms.
B: Example Internet Business
The Business Idea. Marketing on the Web.
Implementation of the Service. Outlook into the Future.
C: Useful Web Addresses.
Business. Comics. Computers. Fun.
Hacking-Related Sites. Internet Organizations. Mailing Lists. News. Search
Engines. Software Development.
D: Internationalization of Web Sites.
Introduction. Bad Habits. ISO 8859 and Unicode.
ISO 639 Language Codes. International URLs.
E Dot.Com Death Analysis.
Introduction. Dot.Com Failures. Successful
Examples. The Future.