Developing e-Commerce Sites: An Integrated Approach

Vivek Sharma, Rajiv Sharma

  • 出版商: Addison Wesley
  • 出版日期: 2000-07-09
  • 定價: $1,400
  • 售價: 5.0$700
  • 語言: 英文
  • 頁數: 640
  • 裝訂: Paperback
  • ISBN: 0201657643
  • ISBN-13: 9780201657647
  • 相關分類: 電子商務 E-commerce

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Description

Integrate the best technologies for your specific e-Commerce applications!

  • The complete, example-driven tutorial and reference covering all of today's leading technologies and solutions for e-Commerce development.
  • Covers Java, JavaScript, JDBC, SQL, XML, servlets, security, and much more.
  • Includes CD-ROM with extensive Java, JavaScript and SQL e-Commerce code examples.
Today's e-Commerce-enabled Web sites are more complex than ever: it's no longer enough to simply add "shopping cart" functionality! This book shows developers exactly how to integrate a wide range of proven and emerging Web technologies to build a state-of-the-art e-Commerce site from scratch. The authors' example-driven, step-by-step approach offers an inside view of e-Commerce systems -- and provides Java, JavaScript, SQL and XML code that can help developers dramatically reduce time-to-market. Developing E-Commerce Sites starts with a quick refresher on the basics of establishing a Web presence, and a detailed overview of the key challenges associated with deploying e-Commerce and other sophisticated Web applications. Next, the authors introduce several of the key technologies that enable e-Commerce, including HTML, Java, servlets, JavaScript, JDBC, and XML -- providing detailed examples that solve real-world e-Commerce problems. Next, Developing E-Commerce Sites addresses the critical security, credit card verification, and site performance issues associated with e-Commerce. The book concludes by walking through the development of a complete e-Commerce system from start-to-finish, including database integration, user interfaces, and the creation of utility classes that can be reused in any e-Commerce deployment -- and are also provided on CD-ROM.

Vivek Sharma is a software developer for Oracle Corporation with nearly six years of industry experience, much of it focused on advanced Internet application R&D. Rajiv Sharma is CEO of EDA Solutions, Inc., and works as an independent consultant. He has over a decade of experience in information technology. They are co-authors of Java Programming By Example (Cambridge University Press, 1998).

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Table Of Contents

Introduction
Rationale
Target Audience
Highlights of the Book
Organization
Acknowledgments

Part I


Chapter 1 The Basics of Internet Technology
Skill Level Required
Web Sites and Browsers
Web Pages and HTML
Web Servers and HTTP
URLs
FORMS and CGI
Javascript
Cookies
Java and Servlets
Databases
JDBC
XML
e-Commerce Systems
Inventory Management Systems
Profile Management Systems
Ordering Management Systems
Shipping Management Systems
Reporting Systems
Getting on the Internet
Using an ISP
Using a Hosting Service
Keeping the Computer with You
A Note about Speed

Disclaimer

Part II


Chapter 2 HTML
Introduction
First HTML File
Some Formatting Tags
Links
Lists
Tables
Frames
Forms
Putting Comments in HTML
Conclusion

Chapter 3 Java
Introduction
Object Oriented Programming
First Java Program
Applets and Applications
Instances
Method Overloading
Inheritance
Interfaces
Packages
Exceptions
File I/O
Threads
Some Useful Classes and Methods
Vectors
Hashtables

Object Serialization
Remote Method Invocation (RMI)
Reading a URL
Working with Proxies
Internationalization
Applets
Threads in Applets
Java Mail API
Commenting Code in Java
Some Useful Tools
Some Practical Examples
Example 1: Displaying Multiple Advertisements on Your Site
Example 2: Keeping Track of Clicks on Advertisements

Conclusion
Some Handy Classes and Methods in Some Useful Packages

Chapter 4 Servlets
= HTML FORMs
= POST and GET METHODs
= Anatomy of a Request and a Response
= CGI Scripts
= Drawbacks of CGI
= Efficiency with Servlets
= Anatomy of a Servlet
= JServ--Servlet Engine
= A Basic Servlet
= FORM Variables
= Cookies
= Sessions
= Some Practical Examples
Example 1: Bulk Email Sender
Example 2: Internationalized Help Screens for Your Worldwide Customers
Example 3: Stocks Reader

= Example: Session-Based Shopping Cart
= Conclusion
= Some Useful Interfaces/Classes and Some of Their Methods

Chapter 5 Javascript
Introduction
Documents
documents.forms

Statements
Examples
Functions

Objects in Javascript
Events and Event Handling
Arrays
FORMs
Select Lists
Buttons
Submit and Radio Buttons
Checkboxes
Text Fields and Text Areas
Frames
Cookies
A Practical Example
Example: Personalized One-to-One Service to Customers

Some Useful Methods, Properties, and Event Handlers of Some Useful Objects
Reference

Chapter 6 SQL and JDBC
Databases and SQL
Schemas
Datatypes
Table Creation
Column Constraints
Keys
Indexes
Dropping Tables
Data Insertion and Modification
Transactions
Data Retrieval
Operators
Functions
Retrieving Records from Multiple Tables
Deleting Records
Sequences
Stored Procedures
JDBC
Connecting to the Database
Drivers
Connection Object
Statement Object
Retrieving Data
Inserting/Modifying Data
PreparedStatement
Insert into a LONG Column
CallableStatement
Transactions in JDBC
Some Practical Examples
Example 1: A Customer Registration System
Example 2: Bulk Email Sender--JDBC Version

Some Useful Classes and Interfaces in the Java.sql Package

Chapter 7 XML
Introduction
Some Rules to Follow
Displaying an XML Document
Data Interchange with an XML Document
Document Type Definitions (DTDs)
Parsers
Using XML
Client-Side Usage
Server-Side Usage
Some Practical Examples
Example 1: Generating XML from the Database
Example 2: Reading XML Data into the Database
Example 3: XML-Based Stock Analyzer

Conclusion
References

PART III


Chapter 8 Credit Card Verification
Card Authorization URLs
Third-Party APIs

Chapter 9 Security and Performance
Security
Firewalls
Database Security
Software Patches
Data Transmission Security
Public and Private Keys
Certificates
Ciphers
Secure Sockets Layer
Message Digests

Password Security
Some Hints on Making the Applications Secure
Performance
Finding and Fixing Bottlenecks
Some Suggestions

PART IV



Chapter 10 System Design
Introduction
Inventory Management System
Things to Think About

Profile Management System
Things to Think About

Ordering Management System
Things to Think About

Other Systems
Conclusion

Chapter 11 Functionality
Introduction
Inventory Management System
Menu
Adding a Category
Adding a Subcategory
Deleting Categories
Adding Products
Modifying Products
Viewing and Deleting Products

Typical Usage Scenario
Ordering System
Sign-In Page
Ordering Menu
Adding Products to Checkout Cart
Cart Contents
Checkout
Checkout for Existing Users
Personal Cart Option
Categories Option
Order History Option
Search Option

Typical Usage Scenario
Profile Management System
Top Menu
Registration
Profile Update
Contact Us Option
Password Finder Option

Shipping Management System
Sign-In Page

Reporting System
Sign-In Page
Reporting Menu
User Distribution
Sales Distribution
User Frequency
Sales Frequency


Chapter 12 Utilities
Introduction
Description of the Utilities
Connection-Pooling Utility
Authenticator
Email-Sending Utility
HTML Template Utility

Chapter 13 Inventory Management System
Prerequisites
High-Level Description
Classes and Their Methods

Detailed Description
HTML Files in Document Root
Other HTML Files and Templates

Chapter 14 Profile Management System
High-Level Description
Classes and Their Methods

Detailed Description
Document Root HTML Files
Other HTML Files and Templates

Chapter 15 Ordering Management System
High-Level Description
Classes and Their Methods

Detailed Description
Document Root HTML Files
Other HTML Files and Templates

PART V


Chapter 16 Shipping Management System
High-Level Description
Classes and Their Methods

Detailed Description
Document Root HTML Files
Other HTML Files and Templates

Chapter 17 Reporting System
High-Level Description
Classes and Their Methods

Detailed Description
Document Root HTML Files
Other HTML Files and Templates

Appendix A Installation and Configuration Instructions
Apache
Installation
Troubleshooting
Configuration

JServ
Installation
Configuration

Oracle
Utilities

mSQL
Troubleshooting
Utilities

JDBC Drivers
Troubleshooting

JavaMail

Appendix B Complete Code Listing
Installation
Inventory Management System
Ordering Management System
Profile Management System
Shipping Management System
Reporting System
Utilities
SQL For Creating Tables and Sequences
Index. 0201657643T04062001


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