Digital Signage Broadcasting: Content Management and Distribution Techniques (Paperback)

Lars-Ingemar Lundstrom

  • 出版商: Focal Press
  • 出版日期: 2008-02-01
  • 定價: $2,680
  • 售價: 6.0$1,608
  • 語言: 英文
  • 頁數: 352
  • 裝訂: Paperback
  • ISBN: 0240809769
  • ISBN-13: 9780240809762
  • 立即出貨 (庫存=1)

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商品描述

Digital Signage Broadcasting is a perfect introduction to this new world of opportunities for media professionals in all areas. Whether you are in engineering, IT, advertising, or management, you will gain knowledge on the operations of digital signage systems, content gathering, customer billing, and much more on this new exciting media.

This book includes coverage of basic elements, examples of advanced digital signage applications, as well as traffic capacity calculations that may be guidance when choosing means of distribution as physical media, broadband or satellite. Digital Signage Broadcasting helps you discover the fascinating possibilities of this new convergence medium with hundreds of author-created color 3D illustrated graphics and real-life photographs showing the capability and future of digital signage.

* Complete with full-color illustrations and real-world examples
* Covers technology, operations, content, and more
* Global insights and perspective for worldwide implementation

商品描述(中文翻譯)

《數位標牌廣播》是一本完美的介紹,為各個媒體專業人士帶來了這個充滿機遇的新世界。無論您是從事工程、資訊科技、廣告還是管理,您都將獲得關於數位標牌系統運作、內容收集、客戶計費等方面的知識,這是一個令人興奮的新媒體領域。

本書包含了基本元素的介紹,高級數位標牌應用的實例,以及在選擇傳播媒介時可能提供指導的流量容量計算,包括實體媒體、寬頻或衛星等。《數位標牌廣播》幫助您發現這個新的融合媒介的迷人可能性,其中包含了數百個作者創作的彩色3D插圖和現實生活中的照片,展示了數位標牌的能力和未來。

* 全彩插圖和現實案例
* 涵蓋技術、運作、內容等方面
* 全球洞察和視野,適用於全球實施