Effortless E-Commerce with PHP and MySQL (Paperback)

Larry Ullman

  • 出版商: New Riders
  • 出版日期: 2010-10-20
  • 定價: $1,090
  • 售價: 2.7$299
  • 語言: 英文
  • 頁數: 384
  • 裝訂: Paperback
  • ISBN: 0321656229
  • ISBN-13: 9780321656223
  • 相關分類: MySQLPHPSQL電子商務 E-commerce
  • 立即出貨(限量) (庫存=4)

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商品描述

In this comprehensive guide to creating an e-commerce Web site using PHP and MySQL, renowned author Larry Ullman walks you through every step—designing the visual interface, creating the database, presenting content, generating an online catalog, managing the shopping cart, handling the order and the payment process, and fulfilling the order—always with security and best practices emphasized along the way. Even if you’re an experienced Web developer, you’re guaranteed to learn something new. The book uses two e-commerce site examples—one based on selling physical products that require shipping and delayed payment, and another that sells non-physical products to be purchased and delivered instantly—so you see the widest possible range of e-commerce scenarios. In 11 engaging, easy-to-follow chapters, Effortless E-Commerce with PHP and MySQL teaches you how to:

• Think of the customer first, in order to maximize sales
• Create a safe server environment and database
• Use secure transactions and prevent common vulnerabilities
• Incorporate different payment gateways
• Design scalable sites that are easy to maintain
• Build administrative interfaces
• Extend both examples to match the needs of your own sites

Larry Ullman is the president of Digital Media and Communications Insights, Inc., a firm specializing in information technology (www.dmcinsights.com). He is the author of several bestselling programming and Web development books, including PHP and MySQL for Dynamic Web Sites: Visual QuickPro Guide. Larry also writes articles on these subjects and teaches them in small and large group settings. Despite working with computers, programming languages, databases, and such since the early 1980s, Larry still claims he’s not a computer geek (but he admits he can speak their language).

商品描述(中文翻譯)

在這本全面指南中,著名作家Larry Ullman將帶領您使用PHP和MySQL創建電子商務網站的每一個步驟 - 包括設計視覺界面、創建數據庫、呈現內容、生成在線目錄、管理購物車、處理訂單和付款過程以及完成訂單 - 始終強調安全性和最佳實踐。即使您是一位經驗豐富的網絡開發人員,您也肯定會學到新的東西。本書使用了兩個電子商務網站示例 - 一個基於銷售需要運送和延遲付款的實物產品,另一個則銷售非實物產品以供即時購買和交付 - 這樣您就可以看到最廣泛的電子商務場景。在11個引人入勝且易於理解的章節中,《Effortless E-Commerce with PHP and MySQL》教您如何:

• 以客戶為先,以最大化銷售
• 創建安全的服務器環境和數據庫
• 使用安全交易並防止常見漏洞
• 整合不同的支付網關
• 設計易於維護的可擴展網站
• 構建管理界面
• 擴展兩個示例以滿足您自己網站的需求

Larry Ullman是Digital Media and Communications Insights, Inc.的總裁,該公司專門從事信息技術(www.dmcinsights.com)。他是幾本暢銷的編程和網絡開發書籍的作者,包括《PHP and MySQL for Dynamic Web Sites: Visual QuickPro Guide》。Larry還撰寫有關這些主題的文章並在小組和大組織中教授這些知識。儘管自20世紀80年代初以來一直從事計算機、編程語言、數據庫等工作,Larry仍然聲稱自己不是一個電腦迷(但他承認他能說他們的語言)。