Do-It-Yourself Web Stores For Dummies

Joel Elad

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商品描述

Are you excited about opening your Web store, but a little intimidated too? Relax! Web Stores Do-It-Yourself For Dummies is here to guide you step by step through the whole process. You’ll find the easiest and best ways to choose a provider, sign up with payment processors, and open for business in no time.

This make-it-happen guide for online entrepreneurs walks you through the process of opening an account, designing your store for easy shopping, creating a catalog that shoppers can’t resist, processing orders and payments efficiently, and much more. You’ll find the best ways to choose merchandise, establish store information, create a skype phone number, develop store policies, and reach the customers you want. Discover how to:

  • Pick products that will really sell
  • Find and evaluate storefront providers
  • Establish payment options
  • Accept credit card payments safely
  • Lay out your design from the ground up
  • Set up a catalog of goods
  • Arrange for shipping
  • Incorporate the best practices of super-selling sites
  • Keep your store up to date
  • Put your Web store at the hub of your sales
  • Fine-tune before you open
  • Take advantage of search engines and pay-per-click campaigns

Complete with lists of the top ten things every Web store needs, tips for designing your store, and traps to avoid while building and running your store, Web Stores Do-It-Yourself For Dummies makes opening your Web store fast, fun, and simple!

商品描述(中文翻譯)

你對開設網上商店感到興奮,但也有些害怕嗎?放鬆吧!《網上商店自助指南》將逐步引導您完成整個過程。您將找到選擇供應商、註冊付款處理器並迅速開展業務的最簡單和最佳方法。

這本針對網上企業家的實踐指南將引導您完成開設帳戶、設計易於購物的商店、創建令顧客無法抗拒的目錄、高效處理訂單和付款等過程。您將找到選擇商品、建立商店信息、創建Skype電話號碼、制定商店政策和吸引目標客戶的最佳方法。了解如何:

- 選擇真正熱銷的產品
- 尋找和評估商店前端供應商
- 建立付款選項
- 安全接受信用卡付款
- 從頭開始設計您的商店佈局
- 建立商品目錄
- 安排運送事宜
- 吸納超級銷售網站的最佳實踐
- 保持商店最新
- 將您的網上商店作為銷售中心
- 在開業前進行微調
- 利用搜索引擎和按點擊付費廣告活動的優勢

書中還包含網上商店所需的十大事項清單、商店設計技巧以及在建立和經營商店時應避免的陷阱。《網上商店自助指南》讓您快速、有趣且簡單地開設網上商店!