Game On: Energize Your Business with Social Media Games (Paperback)

As one of the few entrepreneurs in the world with expertise building both social media and games, author Jon Radoff brings a one-of-a-kind perspective to this unique book. He shows that games are more than a profitable form of entertainment?the techniques of social games can be used to enhance the quality of online applications, social media and a wide range of other consumer and business experiences. With this book, you?ll explore how social games can be put to work for any business and examine why they work at all. The first part of explains what makes games fun, while the second part reviews the process and details of game design.

• Looks at how games are the basis for many everyday functions and explains how techniques of social games can be used by businesses as money-making tools
• Drills down the process of game design while focusing on the design, analysis, and creation of games
• Features screen shots, diagrams and explanations to illuminate key concepts, accessible to anyone regardless of game playing or design experience
• Reviews what works and what doesn?t using a range of real-world scenarios as examples
• Author Jon Radoff has a unique blend of experiences creating games, Internet-based social media, and Web technology.

Game On is not playing around. Discover how social media games make money?and how you can enhance your business using games.

《遊戲啟動：社交遊戲開發的無限可能》是一本從未發表過的書籍，作者Jon Radoff是世界上少數既擁有社交媒體建設專業知識又擅長遊戲開發的企業家之一，他為這本獨特的書籍帶來了獨特的觀點。他指出遊戲不僅僅是一種有利可圖的娛樂形式，社交遊戲的技術可以用於提升線上應用程式、社交媒體和各種消費者和商業體驗的質量。通過這本書，您將探索如何將社交遊戲應用於任何業務，並研究為什麼它們能夠成功。第一部分解釋了遊戲的有趣之處，而第二部分則回顧了遊戲設計的過程和細節。

本書探討了遊戲是許多日常功能的基礎，並解釋了為什麼企業可以將社交遊戲的技術用作賺錢工具。它深入探討了遊戲設計的過程，並著重於遊戲的設計、分析和創建。書中還提供了屏幕截圖、圖表和解釋，以闡明關鍵概念，無論您是否有遊戲玩家或設計經驗，都能理解。

書中通過一系列真實案例評估了什麼有效，什麼無效。作者Jon Radoff擁有創建遊戲、基於互聯網的社交媒體和網絡技術的獨特經歷。

《遊戲啟動》不是在玩遊戲。了解社交媒體遊戲如何賺錢，以及如何通過遊戲提升您的業務。