E-Commerce Developer's Guide to Building Community and Using Promotional Tools

Noel Jerke

  • 出版商: Sybex Inc
  • 出版日期: 2001-04-12
  • 售價: $199
  • 語言: 英文
  • 頁數: 512
  • 裝訂: Paperback
  • ISBN: 0782128653
  • ISBN-13: 9780782128659
  • 相關分類: 遊戲引擎電子商務




Help Your Community Thrive with High Standards and Best Practices.

By now, it's clear that community is the key to any online venture: bring together an identifiable group of users who return to your site regularly and you have a solid foundation for success. Focusing on powerful Microsoft technologies such as SQL Server and ASP, this book teaches you to build the required site functionality and implement it to create a self-sustaining, evolving online community with vast economic potential.

Coverage Includes

Understanding community concepts
  • Exploring Microsoft technologies and what they offer
  • Making shrewd system design decisions
  • Setting up the server farm
  • Developing a visitor-driven content directory
  • Building a full-featured guest register
  • Implementing discussion forums
  • Creating polling tools
  • Tracking site usage
  • Applying tuning techniques to get optimal results
  • Following best practices to maximize the health of your community