Compelling Communication: Writing, Public Speaking and Storytelling for Professional Success
暫譯: 引人入勝的溝通:專業成功的寫作、公開演講與故事講述
Hall, Simon
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商品描述
Do your communication skills let you down? Do you struggle to explain and influence, persuade and inspire? Are you failing to fulfil your potential because of your inability to wield words in the ways you'd like? This book has the solution. Written by a University of Cambridge Communication Course lead, journalist and former BBC broadcaster, it covers everything from the essentials of effective communication to the most advanced skills. Whether you want to write a razor sharp briefing, shine in an important presentation, hone your online presence, or just get yourself noticed and picked out for promotion, all you need to know is here. From writing and public speaking, to the beautiful and stirring art of storytelling, and even using smartphone photography to help convey your message, this invaluable book will empower you to become a truly compelling communicator.
商品描述(中文翻譯)
你的溝通技巧讓你失望嗎?你是否在解釋、影響、說服和激勵方面感到掙扎?你是否因為無法以你想要的方式運用語言而未能發揮潛力?這本書提供了解決方案。由劍橋大學溝通課程負責人、記者及前BBC廣播員撰寫,內容涵蓋從有效溝通的基本要素到最先進的技巧。無論你想撰寫一份尖銳的簡報、在重要的演示中表現出色、提升你的線上形象,或只是想讓自己被注意並獲得晉升,這裡都有你需要知道的一切。從寫作和公共演講,到美麗而感人的敘事藝術,甚至利用智慧型手機攝影來幫助傳達你的訊息,這本寶貴的書將使你成為一位真正引人注目的溝通者。