Information Technology for Management, 8/e (IE-Paperback)
Efraim Turban, Carol Pollard
- 出版商: Wiley
- 出版日期: 2011-11-15
- 定價: $1,280
- 售價: 3.1 折 $399
- 語言: 英文
- 頁數: 480
- 裝訂: Paperback
- ISBN: 1118092252
- ISBN-13: 9781118092255
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相關分類:
Information-management
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相關主題
商品描述
<內容簡介>
•Comprehensive, authoritative, up-to-date coverage with more examples than other MIS texts.
•Global Perspective — Completely revised chapter on global information systems.
•Solid Theoretical Backing — foundations ranging from Moore's Law to Porter's competitiveness models, including his latest e-strategy adaptation.
New to this edition
•Thoroughly rewritten and streamlined text – The new co-author has dramatically streamlined and smoothed the flow throughout the text, reducing the density of the coverage and the number of topics covered.
•Simplified presentation – The book includes fourteen printed chapters, five online Tech Guides, and 23 online cases. All online material from the former editions has been integrated into the printed chapters as appropriate or deleted.
•NEW coverage of “how to do” things and explanation at both the operational and strategic levels so students are exposed to both sides.
•NEW Analysis Using Spreadsheets activity in every chapter requires students to do intriguing and challenging hands-on work; for example, gathering and analyzing information from websites.
•NEW Nonprofit Case in every chapter provides a wide range of issues for students to address.
•NEW in-depth coverage of cutting edge topics like IT governance, connectivity blurring public and private lives, sustainability, enterprise social media, and viral and social marketing.
•NEW chapter on social networks and the Web 2.0 environment.
•Media Resource Library – provides links to videos, animations, cases, and other web resources to help engage students in IT. Each Media Resource includes lecture lead-ins, class discussion questions, and assessment questions.
<章節目錄>
Part I Understanding Information Systems that Support Organizational Performance
1 Information Systems in the 2010s
2 IT Infrastructure and Support Systems
Part II Data and Network Infrastructure
3 Data, Text, and Document Management
4 Network Management and Mobility
5 IT Security, Crime, Compliance, and Continuity
Part III Web, Wireless, and Social Media Strategies
6 E-Business and E-Commerce
7 Mobile Computing and Commerce
8 Web 2.0 and Social Media
Part IV Operational and Enterprise Systems and Processes
9 Operational Planning and Control Systems
10 Enterprise Information Systems
11 Business Intelligence and Decision Support
12 IT Strategic Planning
13 Business Process Management and Systems Development
14 Global Ecology, Ethics, and Social Responsibility
商品描述(中文翻譯)
內容簡介:
- 全面、權威、最新的涵蓋範圍,比其他MIS教材提供更多實例。
- 全球視角 - 全新修訂的全球信息系統章節。
- 堅實的理論基礎 - 從摩爾定律到波特競爭模型的基礎,包括他最新的電子策略適應。
- 本版新增內容:
- 全新編寫和精簡的內容 - 新合著者大幅簡化和平滑了整個內容的流程,減少了涵蓋範圍的密度和主題的數量。
- 簡化的呈現方式 - 本書包括14個印刷章節、5個在線技術指南和23個在線案例。所有以前版本的在線材料已根據需要整合到印刷章節中或刪除。
- 新增“如何做”事情的涵蓋 - 在操作和戰略層面上解釋,使學生能夠接觸到兩方面。
- 每章新增使用電子表格進行分析的活動,要求學生進行有趣且具有挑戰性的實踐工作,例如從網站收集和分析信息。
- 每章新增非營利組織案例,提供各種問題供學生解決。
- 深入涵蓋最前沿的主題,如IT治理、連接模糊公共和私人生活、可持續性、企業社交媒體以及病毒和社交營銷。
- 新增社交網絡和Web 2.0環境的章節。
- 媒體資源庫 - 提供視頻、動畫、案例和其他網絡資源的鏈接,以幫助學生參與IT。每個媒體資源都包括演講引導、課堂討論問題和評估問題。
章節目錄:
第一部分:了解支持組織績效的信息系統
1. 2010年代的信息系統
2. IT基礎設施和支持系統