Big Data, Big Analytics: Emerging Business Intelligence and Analytic Trends for Today's Businesses (Hardcover)

Michael Minelli, Michele Chambers, Ambiga Dhiraj

  • 出版商: Wiley
  • 出版日期: 2013-01-22
  • 定價: $1,650
  • 售價: 9.5$1,568
  • 語言: 英文
  • 頁數: 224
  • 裝訂: Hardcover
  • ISBN: 111814760X
  • ISBN-13: 9781118147603
  • 相關分類: 大數據 Big-data
  • 立即出貨 (庫存 < 3)

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商品描述

Unique prospective on the big data analytics phenomenon for both business and IT professionals

The availability of Big Data, low-cost commodity hardware and new information management and analytics software has produced a unique moment in the history of business. The convergence of these trends means that we have the capabilities required to analyze astonishing data sets quickly and cost-effectively for the first time in history. These capabilities are neither theoretical nor trivial. They represent a genuine leap forward and a clear opportunity to realize enormous gains in terms of efficiency, productivity, revenue and profitability.

The Age of Big Data is here, and these are truly revolutionary times. This timely book looks at cutting-edge companies supporting an exciting new generation of business analytics.

  • Learn more about the trends in big data and how they are impacting the business world (Risk, Marketing, Healthcare, Financial Services, etc.)
  • Explains this new technology and how companies can use them effectively to gather the data that they need and glean critical insights
  • Explores relevant topics such as data privacy, data visualization, unstructured data, crowd sourcing data scientists, cloud computing for big data, and much more.

商品描述(中文翻譯)

獨特的觀點,針對商業和IT專業人士的大數據分析現象

大數據的可用性、低成本的通用硬體和新的信息管理和分析軟體,為商業史上帶來了一個獨特的時刻。這些趨勢的匯聚意味著我們首次具備了快速且具有成本效益地分析驚人數據集的能力。這些能力既不是理論的也不是微不足道的。它們代表了一個真正的飛躍,以及實現效率、生產力、收入和利潤巨大增長的明確機會。

大數據時代已經來臨,這真是一個革命性的時代。這本及時的書籍探討了支持一個令人興奮的新一代商業分析的尖端公司。


  • 了解大數據趨勢以及它們如何影響商業世界(風險、營銷、醫療保健、金融服務等)

  • 解釋這項新技術以及公司如何有效地使用它們來收集所需的數據並獲得關鍵洞察

  • 探討相關主題,如數據隱私、數據可視化、非結構化數據、眾包數據科學家、大數據的雲計算等等。