Present Yourself: Using SlideShare to Grow Your Business (Paperback)

Kit Seeborg, Andrea Meyer

  • 出版商: O'Reilly
  • 出版日期: 2013-07-02
  • 定價: $875
  • 售價: 2.3$199
  • 語言: 英文
  • 頁數: 224
  • 裝訂: Paperback
  • ISBN: 1449342361
  • ISBN-13: 9781449342364
  • 相關分類: 行銷/網路行銷 Marketing
  • 立即出貨 (庫存 < 4)

商品描述

With the success of SlideShare and other online presentation sites, slide presentations have become the language of business. This practical book demonstrates how you can use this visual language to make the story of your organization, brand, or initiative effective and entertaining—and how social sharing networks like SlideShare, Prezi, and Scribd can present your story to a worldwide audience.

Using real-world examples from SlideShare users, Present Yourself puts marketing principles and business trends in context to help you understand how online presentations can boost your business. The final chapter provides case studies that reveal how organizations and individuals use SlideShare to meet their needs.

  • Learn the latest trends and technologies for visual communication in business
  • Discover how SlideShare works, and get started with your own account
  • Use SlideShare to plan, execute, and provide follow-up for event presentations
  • Share your wealth of content to promote trust in your company or brand
  • Anticipate a customer’s needs with knowledge-rich content about their market
  • Collaborate with colleagues and conduct online business research
  • Explore how presentations can help you recruit, hire, or get hired

商品描述(中文翻譯)

隨著SlideShare和其他線上簡報網站的成功,簡報已成為商業界的語言。這本實用的書籍示範了如何運用這種視覺語言,使您的組織、品牌或計畫的故事更具效果和娛樂性,以及如何透過SlideShare、Prezi和Scribd等社交分享網絡將您的故事呈現給全球觀眾。

《Present Yourself》以SlideShare使用者的真實案例,將行銷原則和商業趨勢放入背景中,幫助您了解線上簡報如何提升您的業務。最後一章提供了案例研究,揭示了組織和個人如何利用SlideShare滿足他們的需求。

本書內容包括:
- 學習商業視覺傳播的最新趨勢和技術
- 了解SlideShare的運作方式,並開始使用您自己的帳戶
- 利用SlideShare規劃、執行和提供活動簡報的後續工作
- 分享您豐富的內容,以建立對公司或品牌的信任
- 透過充滿知識的內容,預測客戶的需求
- 與同事合作,進行線上商業研究
- 探索簡報如何幫助您招聘、聘用或求職

這本書將幫助您利用線上簡報的力量,提升您的業務效益。