Digital Economy, Business Analytics, and Big Data Analytics Applications

Yaseen, Saad G.

  • 出版商: Springer
  • 出版日期: 2023-09-28
  • 售價: $8,470
  • 貴賓價: 9.5$8,047
  • 語言: 英文
  • 頁數: 739
  • 裝訂: Quality Paper - also called trade paper
  • ISBN: 3031052609
  • ISBN-13: 9783031052606
  • 相關分類: 大數據 Big-dataData Science
  • 海外代購書籍(需單獨結帳)

商品描述

This book is about turning data into smart decisions, knowledge into wisdom and business into business intelligence and insight. It explores diverse paradigms, methodologies, models, tools and techniques of the emerging knowledge domain of digitalized business analytics applications.

The book covers almost every crucial aspect of applied artificial intelligence in business, smart mobile and digital services in business administration, marketing, accounting, logistics, finance and IT management.

This book aids researchers, practitioners and decisions makers to gain enough knowledge and insight on how to effectively leverage data into competitive intelligence.

商品描述(中文翻譯)

這本書是關於將數據轉化為智慧決策、知識轉化為智慧,並將業務轉化為商業智能和洞察力。它探索了數字化業務分析應用的多種範式、方法論、模型、工具和技術。

該書涵蓋了應用人工智能在商業、智能移動和數字服務在商業管理、市場營銷、會計、物流、金融和IT管理等方面的幾乎所有關鍵方面。

這本書幫助研究人員、從業人員和決策者獲得足夠的知識和洞察力,以有效地利用數據獲取競爭情報。