Firebrands: Building Brand Loyalty in the Internet Age
暫譯: 火焰品牌：在網路時代建立品牌忠誠度
Doug Millison, Michael Moon
- 出版商: McGraw-Hill Education
- 出版日期: 2000-08-14
- 售價: $1,290
- 貴賓價: 9.5 折 $1,226
- 語言: 英文
- 頁數: 318
- 裝訂: Hardcover
- ISBN: 0072124490
- ISBN-13: 9780072124491
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相關分類:
行銷/網路行銷 Marketing
海外代購書籍(需單獨結帳)
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商品描述
This book explains digital branding and how to implement it in the current marketplace.
商品描述(中文翻譯)
本書解釋了數位品牌塑造及其在當前市場中的實施方法。
