Tableau 10 Business Intelligence Cookbook

Donabel Santos

  • 出版商: Packt Publishing
  • 出版日期: 2016-11-30
  • 定價: $1,560
  • 售價: 6.0$936
  • 語言: 英文
  • 頁數: 476
  • 裝訂: Paperback
  • ISBN: 1786465639
  • ISBN-13: 9781786465634
  • 相關分類: Data-visualization
  • 立即出貨 (庫存=1)

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商品描述

Key Features

  • Cook your favorite Tableau 10 business intelligence recipe with the help of this easy-to-follow book
  • Build beautiful, interactive dashboards and visualizations in Tableau 10 that help you make informed decisions
  • This rich collection of independent recipes cover everything needed to become an advanced Tableau user and get an edge over other Tableau users

Book Description

Tableau is a software tool that can speed up data analysis through its rich visualization capabilities, and help uncover insights for better and smarter decision making. This book is for the business, technology, data and analytics professionals who use and analyze data and data-driven approaches to support business operations and strategic initiatives in their organizations.

This book provides easy-to-follow recipes to get the reader up and running with Tableau 10, and covers basic to advanced use cases and scenarios. The book starts with building basic charts in Tableau and moves on to building more complex charts by incorporating different Tableau features and interactivity components. There is an entire chapter dedicated to dashboard techniques and best practices. A number of recipes specifically for geospatial visualization, analytics, and data preparation are also covered.

By the end of this book, you’ll have gained confidence and competence to analyze and communicate data and insights more efficiently and effectively by creating compelling interactive charts, dashboards, and stories in Tableau.

What you will learn

  • Become familiar with the Tableau interface
  • Build basic to more advanced charts with step-by-step recipes
  • Use filters, calculated fields, parameters, and actions to add interactivity to charts and dashboards
  • Prepare and transform data for analysis using Tableau’s built-in tools and functions
  • Create effective and compelling dashboards and story points
  • Leverage Tableau’s mapping capabilities to visualize location and shape data
  • Integrate analytics and forecasting to enhance data analysis
  • Get to know tips and tricks to work more quickly and effectively in Tableau
  • Increase your confidence and competence in creating rich, interactive visualizations in Tableau

About the Author

Donabel Santos is a self-confessed data geek. She loves working with data, writing queries and developing reports on her SQL Server databases, and exploring and visualizing data with Tableau.

She is the principal and senior Business Intelligence Architect at QueryWorks Solutions, a Tableau Learning and Alliance partner in Vancouver, BC, Canada providing consulting and training services. She has spent years in consulting and has developed a variety of solutions for clients in different verticals—finance, manufacturing, healthcare, legal, higher education, and local government.

Donabel is a multi-year Microsoft Data Platform MVP (previously known as SQL Server MVP) and has extensive experience in SQL Server in different areas, such as development, administration, data warehouse, reporting (SSRS), tuning, troubleshooting, XML, CLR, integration with ERPs and CRMs using PowerShell, C#, SSIS, and Power BI.

One of Donabel's passions is teaching and sharing her love for data. She is a Tableau Certified Professional and a Tableau Accredited Trainer, delivering Tableau public and on-site client training. She is also the lead instructor for a number of courses at British Columbia Institute of Technology (BCIT), including Applied Database Administration and Design (ADAD) and Applied Data Analytics (ADA) programs. She teaches SQL Server Administration, Development, Integration (SSIS), Data Warehouse Foundations, and Visual Analytics with Tableau.

Donabel has also authored three other books with Packt Publishing: SQL Server 2012 with PowerShell V3 Cookbook, PowerShell for SQL Server Essentials, and SQL Server 2014 with PowerShell V5 Cookbook. She also contributed a chapter in Manning Publications' PowerShell Deep Dives. Her blog is located at www.sqlbelle.com and her Twitter handle is @sqlbelle.

Table of Contents

  1. Basic Charts
  2. Advanced Charts
  3. Interactivity
  4. Dashboards and Story Points
  5. Maps and Geospatial Visualization
  6. Analytics
  7. Data Preparation
  8. Calculated Fields Primer
  9. Resources

商品描述(中文翻譯)

《主要特點》

- 使用這本易於遵循的書籍,烹飪您最喜愛的 Tableau 10 商業智能食譜
- 在 Tableau 10 中建立美麗、互動的儀表板和可視化,幫助您做出明智的決策
- 這本豐富的獨立食譜集涵蓋了成為高級 Tableau 用戶所需的一切,讓您在其他 Tableau 用戶中脫穎而出

《書籍描述》

Tableau 是一款軟體工具,通過其豐富的可視化功能可以加快數據分析速度,幫助揭示更好、更明智的決策洞察。本書適用於商業、技術、數據和分析專業人士,他們在組織中使用和分析數據和數據驅動方法來支持業務運營和戰略計劃。

本書提供易於遵循的食譜,讓讀者快速上手 Tableau 10,並涵蓋了從基礎到高級的使用案例和場景。本書從在 Tableau 中建立基本圖表開始,進而通過結合不同的 Tableau 功能和互動組件來建立更複雜的圖表。其中一整章專門介紹了儀表板技巧和最佳實踐。還涵蓋了一些特定於地理空間可視化、分析和數據準備的食譜。

通過閱讀本書,您將能夠通過在 Tableau 中創建引人入勝的互動圖表、儀表板和故事,更高效、更有效地分析和傳達數據和洞察力。

《學到什麼》

- 熟悉 Tableau 介面
- 逐步食譜建立從基礎到更高級的圖表
- 使用篩選器、計算字段、參數和操作為圖表和儀表板添加互動性
- 使用 Tableau 內置工具和函數準備和轉換數據進行分析
- 創建有效和引人入勝的儀表板和故事點
- 利用 Tableau 的地圖功能來可視化位置和形狀數據
- 整合分析和預測以增強數據分析
- 掌握在 Tableau 中更快、更有效地工作的技巧和訣竅
- 提高在 Tableau 中創建豐富、互動式可視化的信心和能力

《關於作者》

Donabel Santos 是一位自稱為數據迷的人。她喜歡在 SQL Server 數據庫上工作,撰寫查詢和開發報表,並使用 Tableau 探索和可視化數據。

她是 QueryWorks Solutions 的首席和高級商業智能架構師,該公司是 Tableau 的學習和聯盟合作夥伴,提供諮詢和培訓服務,位於加拿大卑詩省溫哥華。她在諮詢領域有多年經驗,為不同行業的客戶開發了各種解決方案,包括金融、製造、醫療保健、法律、高等教育和地方政府。

Donabel 是多年的 Microsoft Data Platform MVP(以前稱為 SQL Server MVP),在 SQL Server 的不同領域擁有豐富的經驗,如開發、管理、數據倉庫、報表(SSRS)、調優、故障排除、XML、CLR,以及使用 PowerShell、C#、SSIS 和 Power BI 與 ERP 和 CRM 進行集成。

Donabel 熱衷於教學和分享她對數據的熱愛。她是 Tableau 認證專業人士和 Tableau 認可培訓師,提供 Tableau 的公開和客戶現場培訓。她還是不列顛哥倫比亞理工學院(BCIT)的多門課程的主要講師,包括應用數據庫管理和設計(ADAD)和應用數據分析(ADA)計劃。她教授 SQL Server 管理、開發、集成(SSIS)、數據倉庫基礎知識和使用 Tableau 的視覺分析。