Mastering WooCommerce - Second Edition: Build, customize, and launch a complete e-commerce website with WooCommerce from scratch

Rauland, Patrick

  • 出版商: Packt Publishing
  • 出版日期: 2024-04-30
  • 售價: $1,810
  • 貴賓價: 9.5$1,720
  • 語言: 英文
  • 頁數: 352
  • 裝訂: Quality Paper - also called trade paper
  • ISBN: 1835085288
  • ISBN-13: 9781835085288
  • 相關分類: Scratch電子商務 E-commerce
  • 海外代購書籍(需單獨結帳)

相關主題

商品描述

Elevate your e-commerce journey with this comprehensive guide covering installation, product setup, sales management, POS integration, speed optimization, themes, landing pages, plugins, security, and much more

Key Features
  • Harness the power of WooCommerce and its plugins to build fully functional e-commerce websites
  • Optimize your website's speed and performance through image optimization and static information caching
  • Master access control and risk mitigation for WooCommerce store security
  • Purchase of the print or Kindle book includes a free PDF eBook
Book Description

Author Patrick Rauland is a WooCommerce expert with a deep-rooted passion for the platform. Drawing from his multifaceted experience as a customer, WooCommerce support team member, core developer, release leader, and conference planner, he presents the latest edition of this guide to help you master every facet of launching and managing a successful WooCommerce store.

From initiation to seamless integration of essential components such as payments, shipping, and tax configurations, this book takes you through the entire process of establishing your online store. You'll then customize your store's visual identity, optimizing for search engines and advanced sales management through Point of Sale (POS) systems, outsourced fulfillment solutions, and external reporting services.

You'll then advance to enhancing the user experience, streamlining reorders, and simplifying the checkout process for your customers. With this new edition, you'll also gain insights into secure hosting and bug fixing and be prepared for updates. That's not all; you'll build a promotional landing page, ensure store safety, contribute to the WooCommerce community, and design custom plugins for your unique needs.

By the end of this WooCommerce book, you'll emerge with the skills to run a complete WooCommerce store and customize every aspect of the store on the frontend as well as backend.

What you will learn
  • Grasp the fundamentals of e-commerce website development with WordPress and WooCommerce
  • Configure the essential payment, shipping, and tax settings
  • Set up various product types depending on your store
  • Use Gutenberg product blocks to display products across various categories on your website
  • Develop WordPress plugins to customize your website's functionality
  • Use product data syncing for enhanced user experience and store performance tracking
  • Promote your products effectively using search engine optimization (SEO) and landing pages
Who this book is for

This book is for web developers, WordPress developers, e-commerce consultants, and anyone familiar with WordPress interested in building an e-commerce website from scratch. Working knowledge of WordPress development and general web development concepts is required.

Table of Contents
  1. Installing WordPress & WooCommerce
  2. All About Configuring Products
  3. Organizing Products
  4. Attracting Traffic with Search Engine Optimization
  5. Managing Sales Through WP Admin
  6. Syncing Product Data
  7. Configuring In-Store POS Solutions
  8. Using Fulfillment Software
  9. Speeding Up Your Store
  10. Setting Up Your Theme
  11. Customizing the Product Page
  12. Building a Landing Page
  13. Creating Plugins for WooCommerce
  14. Next Steps with WooCommerce

商品描述(中文翻譯)

提升您的電子商務之旅,這本全面指南涵蓋安裝、產品設定、銷售管理、POS整合、速度優化、主題、登陸頁面、插件、安全性等等。

主要特點:
- 利用WooCommerce及其插件的強大功能,建立功能完整的電子商務網站。
- 透過圖片優化和靜態信息緩存,優化您的網站速度和性能。
- 掌握WooCommerce商店安全的存取控制和風險緩解。
- 購買印刷版或Kindle電子書,即可獲得免費的PDF電子書。

書籍描述:
作者Patrick Rauland是一位對WooCommerce平台充滿熱情的專家。他以客戶、WooCommerce支援團隊成員、核心開發人員、版本領導者和會議策劃者的多方面經驗為基礎,呈現了這本指南的最新版本,幫助您掌握啟動和管理成功的WooCommerce商店的各個方面。

從啟動到支付、運送和稅務配置的無縫整合,本書將引導您完成建立網上商店的整個過程。然後,您將自定義商店的視覺識別,通過POS系統、外包履行解決方案和外部報告服務進行搜索引擎優化和高級銷售管理。

接著,您將提升用戶體驗,簡化客戶的重新訂購和結帳過程。通過這本新版,您還將獲得安全託管和錯誤修復的見解,並做好更新的準備。這還不是全部,您還將建立一個促銷登陸頁面,確保商店的安全性,為WooCommerce社區做出貢獻,並為您獨特的需求設計自定義插件。

通過閱讀本書,您將掌握運行完整WooCommerce商店的技能,並在前端和後端自定義商店的每個方面。

您將學到:
- 掌握使用WordPress和WooCommerce開發電子商務網站的基礎知識。
- 配置必要的支付、運送和稅務設置。
- 根據商店的需求設置各種產品類型。
- 使用Gutenberg產品區塊在網站上展示各個類別的產品。
- 開發WordPress插件,自定義網站的功能。
- 使用產品數據同步提升用戶體驗和商店性能追蹤。
- 使用搜索引擎優化(SEO)和登陸頁面有效地推廣您的產品。

本書適合對網站開發、WordPress開發、電子商務顧問以及熟悉WordPress並有興趣從頭開始建立電子商務網站的人士。需要具備WordPress開發和一般網站開發概念的工作知識。

目錄:
1. 安裝WordPress和WooCommerce
2. 產品配置全攻略
3. 產品組織
4. 通過搜索引擎優化吸引流量
5. 通過WP Admin管理銷售
6. 產品數據同步
7. 配置店內POS解決方案
8. 使用履行軟件
9. 加速您的商店
10. 設置您的主題
11. 自定義產品頁面
12. 建立登陸頁面
13. 為WooCommerce創建插件
14. 使用WooCommerce的下一步