Tableau Dashboard Cookbook(Paperback)

Jen Stirrup

  • 出版商: Packt Publishing
  • 出版日期: 2014-05-18
  • 售價: $1,860
  • 貴賓價: 9.5$1,767
  • 語言: 英文
  • 頁數: 330
  • 裝訂: Paperback
  • ISBN: 1782177906
  • ISBN-13: 9781782177906
  • 相關分類: Data-visualization
  • 海外代購書籍(需單獨結帳)

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商品描述

Key Features

  • Utilize the features of Tableau to create, design, and develop effective, beautiful dashboards
  • Use data visualization principles to help you to design dashboards that enlighten and support business decisions
  • Explore Tableau's functionality with practical lessons that help you to build your own solution as you progress through the book

Book Description

With increasing interest and enthusiasm for data visualization in the media, businesses are looking to create effective dashboards that engage as well as communicate the truth of data. Tableau makes data accessible to everyone, and is a great way of sharing enterprise dashboards across the business. The deceptively simple Tableau interface hides a variety and complexity of features available for dashboarding, and this book will help you to become familiar with these features.

Tableau offers an easy-to-use and fun way of designing, constructing, and sharing your dashboards. This book will familiarize you with its features and enable you to develop and enhance your dashboard skills, starting with an overview of what dashboard is followed by how you can collect data using various mathematical formulas. Next you'll learn to filter and group data, as well as how to use various functions to present the data in an appealing and accurate way. The book will also teach you how to use the key advanced string functions to play with data and images. You will be walked through the various features of Tableau including dual axes, scatterplot matrices, heat maps, and sizing. Finally, this book will help you consider what to do next with your dashboard, whether it's on a server or in collaboration with other tools.

What you will learn

  • Customize your designs to meet the needs of your business using Tableau
  • Use Tableau to prototype, develop, and deploy the final dashboard
  • Communicate and share your dashboards internally within the business, or externally with the rest of the world via Tableau public
  • Integrate your data to provide mashed-up dashboards
  • Be inspired with color, motion, and other design tricks when designing dashboards
  • Formulate your business rules into Tableau formulae that you can reuse
  • Consider your business users and data consumer needs as you learn about color theory and psychology and put them into action

About the Author

Jen Stirrup is an award-winning and internationally recognized business intelligence and data visualization expert, author, data strategist, and technical community advocate. She has been honored repeatedly, along with receiving peer recognition, as a Microsoft Most Valuable Professional (MVP) in SQL Server. She is one of the top 100 most globally influential tweeters on big data topics. Jen has nearly 20 years of experience in delivering business intelligence and data visualization projects for companies of various sizes across the world.

Table of Contents

  1. A Short Dash to Dashboarding!
  2. Summarizing Your Data for Dashboards
  3. Interacting with Data for Dashboards
  4. Using Dashboards to Get Results
  5. Putting the Dash into Dashboards
  6. Making Dashboards Relevant
  7. Visual Best Practices
  8. Tell the World! Share Your Dashboards

商品描述(中文翻譯)

主要特點


  • 利用Tableau的功能來創建、設計和開發有效且美觀的儀表板

  • 運用數據可視化原則來設計能夠啟發並支持業務決策的儀表板

  • 通過實際案例探索Tableau的功能,幫助您在閱讀本書的過程中建立自己的解決方案

書籍描述

隨著媒體對數據可視化越來越感興趣和熱情,企業希望創建能夠吸引人並傳達數據真相的有效儀表板。Tableau使數據對每個人都可用,並且是在企業內部共享儀表板的絕佳方式。Tableau界面看似簡單,實際上卻擁有各種複雜的功能可用於儀表板設計,本書將幫助您熟悉這些功能。

Tableau提供了一種易於使用且有趣的方式來設計、構建和共享您的儀表板。本書將使您熟悉其功能,並能夠開發和提升您的儀表板技能,從儀表板的概述開始,然後介紹如何使用各種數學公式收集數據。接下來,您將學習如何過濾和分組數據,以及如何使用各種函數以吸引人且準確地呈現數據。本書還將教您如何使用關鍵的高級字符串函數來處理數據和圖像。您將逐步了解Tableau的各種功能,包括雙軸、散點矩陣、熱力圖和大小調整。最後,本書將幫助您考慮下一步該如何處理您的儀表板,無論是在服務器上還是與其他工具協作。

您將學到什麼


  • 使用Tableau自定義設計以滿足您企業的需求

  • 使用Tableau原型設計、開發和部署最終儀表板

  • 在企業內部或通過Tableau Public與全球其他人分享和傳遞您的儀表板

  • 整合您的數據以提供混合儀表板

  • 在設計儀表板時受到顏色、動態和其他設計技巧的啟發

  • 將您的業務規則轉化為可重用的Tableau公式

  • 在學習顏色理論和心理學並將其付諸實踐時考慮您的業務用戶和數據消費者的需求

關於作者

Jen Stirrup 是一位屢獲殊榮且國際知名的商業智能和數據可視化專家、作家、數據策略師和技術社區倡導者。她多次獲得榮譽,並作為SQL Server的Microsoft最有價值專家(MVP)獲得同行認可。她是全球最具影響力的大數據主題推特用戶之一。Jen在全球各地的公司中擁有近20年的商業智能和數據可視化項目交付經驗。

目錄


  1. 從儀表板入門!

  2. 為儀表板總結您的數據

  3. 與數據互動的儀表板

  4. 使用儀表板獲得結果

  5. 將儀表板變得更具吸引力

  6. 使儀表板更具相關性

  7. 視覺最佳實踐

  8. 告訴世界!分享您的儀表板